Marketing Specialist

Milano - Italy

Monthly Salary: Not Disclosed

Posted on: 2 hours ago

Vacancies: 1 Vacancy

Job Summary

Job Description

Are you interested in joining Europes fastest growing companies

At Vip District we are passionate about creating digital solutions that enhance employee engagement and foster long-lasting relationships between companies and their people. Our mission is to help organizations create better work environments boost motivation and retain top talent.

Now proudly part of the Epassi Group a leading European provider of employee benefits and mobile payments we are growing stronger as part of an international ecosystem of innovation well-being and purpose-driven impact. With almost 1000 employees across Europe Epassi has been recognized by the Financial Times as one of the fastest-growing companies in Europe.

We are currently hiring a Marketing Specialist to be based in Milan (hybrid work).

Your Mission at VIP

As a Marketing Specialist you will own day-to-day marketing activities that boost brand visibility and drive conversion with a primary focus on leading the main integration project between VIP District and Epassi group. You will also support and manage marketing for our Engagement & Loyalty business ensuring consistent messaging smooth collaboration across teams and measurable growth in user engagement and lead generation.

What Youll Be Doing

Drive the marketing aspects of the post-acquisition integration: align brand content digital channels and campaigns between the acquired company and the group.
Manage and update the company website to ensure accurate on-brand information and optimal performance.
Plan create launch and monitor online advertising campaigns focused on conversion and lead generation.
Track campaign performance and website analytics (Google Analytics UTM tracking conversion funnels) and provide actionable optimizations and regular reports.
Coordinate and run corporate events and promotional initiatives including briefs vendor management logistics and on-site execution.
Support marketing for the Engagement & Loyalty business: develop campaign concepts assets user segmentation and performance measurement to grow retention and lifetime value.
Collaborate with design sales product and external agencies to produce effective content and assets.

Youll be successful in this role if you

Are data-driven and comfortable using analytics to measure performance and inform decisions.
Can manage multiple projects and stakeholders keeping integration and campaign timelines on track.
Are proactive detail-oriented and able to work both independently and as part of a team.
Have a problem-solving mindset and adapt quickly to changing priorities during integration and campaign cycles.
Care about user experience on website and digital touchpoints and can translate that into improved conversion and engagement.

What We Are Looking For

23 years experience in marketing roles with responsibility for website management digital advertising and event coordination.
Strong knowledge of advertising platforms (Google Ads Facebook/Meta Ads at minimum) and basic web technologies/CMS.
Proven experience running conversion- and lead-generation-focused campaigns and analyzing results.
Experience with CRM email marketing and loyalty/engagement platforms.

Your language profile:

Fluent in English (spoken and written).
Fluent in Italian (spoken and written)
Comfortable communicating with international stakeholders and cross-border teams.

Why You Should Join Us

Be part of an ambitious growth journey and join a global community of driven bold entrepreneurial yet humble Epassians in a company that is constantly evolving.
Come as you are - well bring out the best in you and support your personal and professional growth.
Join a fast-growing tech company with a strong financial foundation offering opportunities to grow and make an impact together with us.
Benefit from an inspiring and supportive work environment where employee wellbeing is a true priority.
Contribute to solidifying our position as the number one player in Europes employee benefit market and help shape the next wave of success.

About the company

At Vip District we are passionate about creating digital solutions that enhance employee engagement and foster long-lasting relationships between companies and their people. Our mission is to help organizations create better work environments boost motivation and retain top talent.

Now proudly part of the Epassi Group a leading European provider of employee benefits and mobile payments we are growing stronger as part of an international ecosystem of innovation well-being and purpose-driven impact. With almost 1000 employees across Europe Epassi has been recognized by the Financial Times as one of the fastest-growing companies in Europe.

Required Experience:

Job DescriptionAre you interested in joining Europes fastest growing companiesAt Vip District we are passionate about creating digital solutions that enhance employee engagement and foster long-lasting relationships between companies and their people. Our mission is to help organizations create bett...