Performance Marketing Specialist
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Job Location:
North Shields - UK
Yearly Salary:
GBP 29000 - 33000
Posted on:
13 hours ago
Vacancies:
1 Vacancy
Job Summary
Do you want to be a valued part of the critical infrastructure that serves communities across Europe and beyond Are you looking for a position in which you can set direction and help shape our company If so then you could be the newest addition to our team as a Performance Marketing Specialist.
Be part of the movement - and play your part.
About the role
This role plays a key part in shaping and delivering high-performing digital activity working closely with internal stakeholders and external agencies to ensure campaigns are aligned with business objectives. You will translate strategic priorities into effective data-driven execution across channels continually optimising performance to support both customer acquisition and retention.
You will be responsible for
Collaborating with internal teams and agency partners to plan and deliver integrated digital and media strategies aligned to business goals.
Translating campaign objectives into clear media plans defining KPIs SLAs target audiences and creative direction.
Supporting customer journey mapping and optimisation to improve engagement conversion and retention.
Designing and managing test-and-learn roadmaps using performance data and analytics frameworks to drive continuous improvement.
Monitoring and managing agency delivery performance and quality ensuring brand consistency accurate tracking and effective landing page experiences across all activity.
About you
You bring a relevant background in marketing business or a related discipline with hands-on experience managing paid social and digital media channels. You have a strong understanding of performance optimisation and enjoy using data and insights to improve results. Curious and motivated youre passionate about digital marketing and committed to continually developing your skills in a fast-evolving landscape.
Youre analytical well organised and proactive in your approach able to manage multiple priorities meet deadlines and take ownership of your work. A confident communicator youre comfortable collaborating with stakeholders and partners and clearly presenting ideas performance insights and recommendations.
We think the strongest teams are built on diversity and inclusivity. Contrasting opinions varied skills and strong characters bring out the best in us all. And we cannot wait for you to join.
Working at DFDS
Join the movement and grow with us.
Now about what we can give you. Youll be able to access some fantastic benefits such as:
Life assurance cover
Contributory company pension scheme
Holiday Purchase Scheme
Free ferry travel for up to 4 guests between Dover and Calais / Newcastle and Amsterdam with no limit on trips
Full employee assistance programme including:
Proactive financial emotional mental and physical health care support including face to face counselling fast 24/7 access to a GP a second medical opinion and legal support for colleagues and their family.
Huge range of retail discounts from high street and online retailers
Cashback on health care including dental optical physiotherapy prescriptions specialist consultations and much more.
Access to myStrength our Wellbeing platform which has plenty of content to support and improve your mental wellness needs.
Access to mental health first aid and opportunity to join support webinars with a focus on all areas of positive wellbeing.
While youre with us we want you to develop. At DFDS we believe that development happens first and foremost through activities in the workplace. We will also offer training courses that can support you in your role if needed.
Are we a match Then what are you waiting for Apply Now.
If you think your personality skills experience and desire match this role wed love to hear from you. Please send us your CV as soon as possible as were keen to meet potential candidates on an ongoing basis.
We look forward to hearing from you.
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
About DFDSWe operate a transport network in and around Europe with an annual revenue of DKK 30bn and 17000 full-time employees.We move goods in trailers by ferry road & rail and we offer complementary and related transport and logistics solutions.We also move car and foot passengers o ... View more
