ZSB Business Development Manager
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Job Location:
Riverside, CA - USA
Monthly Salary:
USD 21 - 25
Posted on:
21 hours ago
Vacancies:
1 Vacancy
Job Summary
The Zapara School of Business seeks a dynamic results-driven Business Development
Manager to lead student recruitment and partnership development for the External MBA Degree
Program. This role is critical to achieving enrollment growth for existing and new MBA cohorts
while building long-term institutional and corporate relationships that support sustained program
expansion.
The Business Development Manager will identify and cultivate opportunities within targeted
MBA vertical markets leveraging a strong understanding of competitive positioning to present
the Zapara School of Business MBA as a strategic leadership and workforce development
solution for working professionals and organizational partners. The role requires awareness of
industry and workforce trends within MBA concentration areas to ensure recruitment strategies
align with evolving market needs. This position carries significant responsibility for enrollment
growth and strategic market expansion for the Zapara School of Business.
Key Responsibilities
Student Recruitment
- Responsible for achieving annual enrollment goals by overseeing the recruitment of
approximately 200 new Cohort students annually. - Direct and manage the applicant pipeline from initial inquiry through registration
providing personalized high-touch service. - Align prospective students professional goals with MBA program offerings to support
informed enrollment decisions.
Partnership Development
- Establish a minimum of five new institutional or corporate partnerships annually.
- Cultivate long-term relationships with existing partners to generate 100 qualified leads
per year. - Position the MBA program as a workforce development and leadership solution aligned
with partner organizational goals.
Outreach & Marketing
- Lead six or more targeted outreach campaigns annually (information sessions digital
advertising and email campaigns) to generate 300 qualified leads. - Monitor and develop lead conversion metrics across the recruitment funnel (lead >
interview > application > acceptance > registration > start). - Lead the development of recruitment messaging and marketing content including
student alumni and faculty stories to strengthen program visibility. - Oversee social media engagement with a minimum of 25 posts per month to build brand
awareness and inquiries.
Alumni Engagement
- Identify alumni networking opportunities to expand program awareness organizational
engagement resources and lead generation. - Invite at least five alumni annually to serve as guest speakers or classroom contributors.
- Identify a minimum of one alumni success story per quarter to enhance employer
engagement and strengthen the alumni network.
Strategy Reporting & Collaboration
- Track recruitment outcomes assess performance against goals and refine strategies to
improve results. - Provide weekly written and oral performance reports to the Director.
- Support the hiring training and supervision of junior staff and student employees
involved in recruitment. - Collaborate cross-functionally with university leadership and academic units to advance
shared enrollment and partnership goals. - Perform other duties as assigned.
Qualifications
- MBA degree required or in progress.
- Minimum of five years of experience in business development enrollment management
recruitment sales or partnership development; or an equivalent combination of
education and experience. - Demonstrated business acumen with strong interpersonal public speaking and
communication skills. - Knowledge of competitive market positioning and the ability to assess program
strengths and weaknesses relative to competing MBA offerings. - Ability to analyze and interpret scientific technical financial and legal documents.
- Strong quantitative analytical and reasoning skills.
- Proficiency in Microsoft Office Suite and CRM or enrollment systems.
- Seventh-day Adventist preferred.
Additional Information
- Quarterly submission of business plan outlining target market account strategies for
account penetrations activities and challenges. - Demonstrated familiarity with Zapara School of Business and La Sierra University
policies and procedures. - Availability for occasional evenings and weekend responsibilities.
- Ability to meet tight deadlines and work independently with minimal supervision.
- Physical demands include frequent sitting talking and use of hands; occasional lifting of
up to 25 pounds. - Dress code: professional attire
Wage Range: $21.87 to $25.75 per Hour plus generous benefits
Required Experience:
Manager
Key Skills
- Business Development
- Sales Experience
- B2B Sales
- Marketing
- Cold Calling
- Account Management
- Territory Management
- Salesforce
- Affiliate Marketing
- CRM Software
- negotiation
- Lead Generation
About Company
Discover La Sierra University, nationally acclaimed for its diverse campus and commitment to service. Experience excellence in education and community impact!
