Senior SEO Executive

Frasers Group

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profile Job Location:

Derbyshire - UK

profile Monthly Salary: Not Disclosed
Posted on: 5 hours ago
Vacancies: 1 Vacancy

Job Summary

The opportunity:

 The purpose of this role is to drive and assist the SEO Site Manager with the day to day management and optimisation of the SEO channel. Working closely with the wider digital marketing team you will be responsible for building and optimising our organic performance for Sports Direct.

 

The responsibility:

  • Make and implement recommendations to improve SEO channel performance and rankings

  • Recommend changes to website architecture content internal linking and other factors to improve SEO rankings for target keywords

  • Work with the content writer to drive SEO in content creation to optimise copy on category pages and landing pages as well as to produce blogs FAQ pages and buying guides

  • Use tools such as Botify and Screaming Frog to identify issues that can cause a negative impact in SERP. Perform in-depth technical SEO audits as well as rectifying any issues

  • Use tools like Pi Datametrics and SEMRush for insights and highlight opportunities to improve performance

  • Assist with link building strategies and perform backlink link audits

 


Qualifications :

Skills and Experience Required:

  • Hands on experience in an SEO-focused role (in house or agency) 

  • Experience with keyword research and strategy daily optimisation and in-depth analysis

  • Ability to confidently report on key performance metrics to managers

  • Ability to work to tight deadlines and respond to high priority requests

  • Excellent problem solving and analytical skills

  • Ability to self-manage and keep track of multiple projects

  • Genuine passion for SEO and online marketing

  • Experience with content marketing and social campaigns

  

Key Behaviours Required:

  • Continuously and proactively improves the quality of service delivered

  • Willingly takes the initiative and suggests new approaches

  • Respects individuals views and positively contributes to a learning environment in which individuals are supported and encouraged to excel

  • Behaving consistently and with integrity at all times realising everyones potential to get the best possible result and live the values

 


Additional Information :

Along with your benefits package we also offer a wide range of perks for our colleagues:

Reward Recognition and Opportunities

Frasers Champion- Our employees are at the heart of our business and we ensure individuals are recognised every single month for their hard work. Frasers Champion is a peer nominated scheme where 8 winners will receive double their pay for a month where they have thought without limits owned it or been relevant.

Retail Reconnect  In order to build the planets most admired and compelling brand ecosystem all employees must understand our business product and customers. Each financial year Head Office employees will gain insights by spending two days in one of our stores or the Warehouse. The goal is to learn how the work you do impacts our teams on the frontline and to bring ideas back to the office which will improve how we work.

Employee Welfare

Frasers Fit  Our Everlast Gyms Team are on a mission to make our workforce the best and fittest on the planet! We run free gym classes for employees as well as discounted memberships to our clubs. Frasers Fit is our wellbeing programme which aims to support and improve colleagues Physical Financial & Mental wellbeing. The app is accessible for every employee and includes training nutrition and lifestyle advice- all completely free.

Retail Trust  We know that its not just about physical health mental wellness is equally important which is why all of our employees get free access and support from the Retail Trust charity. This includes a 24 hour wellbeing helpline wellness hub counselling and financial/legal support.

Whats next

Our Recruitment Team will be reviewing applications and all candidates will receive a response whether you are successful or unsuccessful. Shortlisted applicants may be asked to confirm a few key details before being booked in for a first stage interview with the Recruiter- this will be behaviourally focussed and centred around how you align with our Culture and Values. If successful we anticipate two further interview stages with the Hiring Manager/wider team which will be more technically focussed and could include a presentation/task so we can see your skills in action.


Remote Work :

No


Employment Type :

Full-time

The opportunity: The purpose of this role is to drive and assist the SEO Site Manager with the day to day management and optimisation of the SEO channel. Working closely with the wider digital marketing team you will be responsible for building and optimising our organic performance for Sports Direc...
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Key Skills

  • Linkbuilding
  • SEO Tools
  • Keyword Research
  • Marketing
  • Research Experience
  • Strategic Planning
  • SEO
  • Adobe Photoshop
  • Content Marketing
  • Copywriting
  • Wordpress
  • Writing Skills

About Company

SportsDirect patriaci do Frasers Group sa z malého anglického obchodu so športovými potrebami rozrástol na celosvetový reťazec maloobchodných predajní s bohatou ponukou športového a luxusného módneho tovaru rôznych značiek. Riadime sa pravidlom Risk je zisk. Snažíme sa neustále napred ... View more

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