Business Development Director

Vitality Living is seeking a Business Development Director to join our Vitality Living Preston Hollow Community located in Dallas Texas!

The Business Development Director is responsible for building and sustaining the communitys reputation local marketawareness and professional referral network to drive highly qualified lead generation and support occupancy growth.

Working in close partnership with the Community Sales Director Executive Director and department leadership teamthis role develops and executes strategic outreach event and promotional plans that strengthen community visibilitycredibility and referral relationships.

This position leads professional outreach referral partner engagement community presence and reputation-buildingefforts in the local market. The Business Development Director is expected to identify initiate and grow relationshipswith key professional and community contacts generate events and campaign strategies that advance leads andensure consistent documentation of all activities in the CRM. Additionally this role serves as sales back-up whenneeded to ensure seamless customer experience.

Ultimately the Business Development Directors success is measured by increased community awarenessstrengthened reputation and sustained referral pipelines that contribute directly to occupancy growth.

RESPONSIBILITIES:

• Contribute to achieving and exceeding occupancy and revenue targets by driving consistent high-qualityreferred lead flow and professional referral conversion.
• Develop and execute 3 to 6 months of business development outreach events and promotional plans thatgenerate community awareness professional referrals and qualified leads.
• Build initiate and sustain relationships with local professionals organizations and community partners tomaximize referral opportunities over time.
• Identify referral potential within the local market and maintain targeted engagement strategies with high-valueprofessional contacts.
• Plan and implement lead-advancing events professional networking functions educational programs and community presentations both on-site and off-site in partnership with the Executive Director and Sales Director.
• Conduct business meetings outreach visits and networking engagements to establish and expand professionalreferral networks.
• Coordinate and deliver luncheons learn-and-present sessions and educational presentations to professionalaudiences.
• Generate strategies to solicit and strengthen online reviews and community reputation in partnership with theExecutive Director and Sales Director.
• Fully document all outreach activity referral interactions prospect engagement and sales-related activities inthe Welcome Home CRM ensuring transparency and seamless handovers when needed.
• Serve as a sales back-up as directed supporting prospect engagement tours and follow-up to ensureuninterrupted customer experience.
• Participate in the Daily Alignment Meeting as directed by the Executive Director ensuring referral activityoutreach engagement and professional relationship efforts are represented and aligned with sales pipelinepriorities.
• Contribute as a critical member of the community leadership team by ensuring outreach referral and salesgoals are aligned with the communitys overall objectives. Counting objectives and occupancy strategy.
• Collaborate closely with the Community Sales Director to align referral generation efforts with pipeline needscustomer narratives and sales priorities.
• Serve as a key data collector for competitive SWOT and qualitative market comparisons by participating incompetitive visits with the Executive Director as directed ensuring up-to-date market intelligence informsoutreach and positioning strategies.
• Create compelling customer and professional-facing narratives that clearly articulate why the community is thebest choice supporting both referral partner confidence and prospect engagement.
• Monitor and evaluate outreach referral and event effectiveness adjusting strategies based on performancedata and local market dynamics.
• Represent the community at professional associations networking events and community functions tostrengthen brand presence credibility and trust.
• Partner with the Executive Director Sales Director Director of Wellness and department heads to supportreputation-building initiatives and referral relationship engagement.

SKILLS & QUALIFICATIONS:

• Bachelors degree in Marketing Business Communications or related field preferred.
• 3 years of business development marketing outreach or referral relationship experience; senior livingexperience a plus.
• Proven ability to build and sustain professional relationships that generate measurable business results.
• Strong strategic planning organizational and project management skills.
• Highly outgoing confident and comfortable presenting to professional groups and community audiences.
• Exceptional interpersonal communication and networking abilities.
• Self-directed trustworthy and able to work independently while maintaining close team collaboration.
• Strong attention to detail and consistent CRM documentation practices.
• Ability to align outreach initiatives with sales objectives and occupancy growth goals.

PHYSICAL DEMANDS & WORKING CONDITIONS:

• Physical Demands include Standing Walking Sitting Bending Reaching Pushing Pulling Climbing Stairs Grasping.
• Manual Dexterity Stooping Kneeling Crouching Crawling Vision Acuity Talking Hearing.

Flexible Schedule:

This role requires flexibility to meet professional and community engagement needs includingattendance in the evenings and during the weekend at off-site events as required.

Occasional Travel:

Local and regional travel is expected for outreach meetings professional events and trainingsessions.

If this sounds like a great fit for you we encourage you to apply today!

Vitality Living is an equal opportunity employer.

Required Experience:

Director