Senior Content Creator
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Job Location:
Monthly Salary:
Posted on:
10 hours ago
Vacancies:
1 Vacancy
Job Summary
About Calo
Calo is an app providing personalized meal plans for busy people through nutritional algorithms built with love by chefs nutritionists and software engineers.
Launched in Bahrain in 2019 we have since expanded to 5 countries in the region delivered millions of meals to our customers and launched our very own Grab & Go Cafe concepts.
Were on a noble mission to make healthy easy. We think this is one of the most important problems to tackle in our world today. We have global ambitions - no small thinking here.
Role Overview
Were looking for a star Content Creator to join our Marketing team focused on premium high-production Meta ads that convert at scale. This is not UGC or organic-first. Cross-over only where it drives paid performance. Proven Meta results required.
What youll do
- Produce high-end static and video ads for Meta built to scale.
- Own creative from brief to final delivery concept shoot edit iterate.
- Develop clear hooks angles and offers aligned to Calos premium brand.
- Use AI tools to accelerate ideation production and iteration.
- Analyse performance data and iterate fast on winners.
- Research competitors and market trends to identify winning angles.
Requirements non-negotiable
- Proven experience creating Meta ads that convert at scale.
- Portfolio required with examples and performance context.
- Strong background in premium brand-led paid content.
- Deep understanding of direct-response fundamentals.
- Comfortable producing both static and video.
- Able to work closely with performance marketing teams.
Tools and skills
- Meta Ads Manager and Meta Ad Library.
- Video editing tools Premiere After Effects CapCut or similar.
- AI tools for ideation copy support and editing.
- Strong copy instincts hooks clarity CTAs.
What we care about
- Performance over opinions.
- Clarity over complexity.
- Premium execution with commercial intent.
- Thinking in hooks angles offers and scale.
How to apply
- Portfolio of paid Meta creatives.
- Short note on why your ads convert.
- Brief outline of how you scale winning creatives.
- List of tools you use.
Required Experience:
Senior IC
Key Skills
- Income Tax
- General Maintenance
- Content Writing
- Flash
- Application Programming
About Company
Analyze your nutritional needs and subscribe to a convenient meal plan that's designed for you in under 2 minutes.
