Marketing Planning Intern
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Job Location:
Beverly Hills, CA - USA
Monthly Salary:
Not Disclosed
Posted on:
22 hours ago
Vacancies:
1 Vacancy
Job Summary
WHY JOIN ALO
Mindful movement. Its at the core of why we do what we do at ALOits our calling. Because mindful movement in the studio leads to better living. It changes who yogis are off the mat making their lives and their communities better. Thats the real meaning of studio-to-street: taking the consciousness from practice on the mat and putting it into practice in life.
OVERVIEW
Are you interested in how large-scale brand campaigns and seasonal marketing moments come together As a Marketing Planning Intern you will support the end-to-end planning and execution of ALOs seasonal go-to-market process. This role offers hands-on exposure to integrated marketing planning cross-functional collaboration and creative operations within a fast-paced high-growth environment.
Working closely with the Marketing Planning team you will help organize timelines support campaign briefing assist with planning documentation and contribute to cross-functional coordination across Brand Creative and Channel teams. This internship is ideal for someone interested in integrated marketing campaign planning and how strategy translates into execution across a global brand.
The ALO internship program starts June 8th and ends July 31st. Interns will be working 40 hours per week at our Beverly Hills HQ. At the end of the internship interns will complete a capstone project focused on one key planning or campaign topic that highlights their learnings contributions and impact.
RESPONSIBILITIES
Seasonal Marketing Planning Support
- Support the seasonal go-to-market planning process by assisting with timelines calendars and key milestone tracking
- Help organize and maintain seasonal planning documents campaign trackers and internal resources
- Assist in preparing integrated marketing briefs based on business objectives and campaign needs
Cross-Functional Coordination
- Support coordination between Marketing Planning Brand Creative and Channel teams by helping prepare meeting agendas notes and follow-ups
- Assist in gathering inputs from stakeholders to support creative development and campaign execution
- Help ensure teams are aligned on key deliverables and timing across marketing touchpoints
Creative & Campaign Enablement
- Support Creative team needs by assisting with photoshoot planning documentation including shot list organization and asset tracking
- Help organize campaign toolkits and materials to support channel go-to-market readiness
- Assist with validating that campaign assets and deliverables align with seasonal narratives
Research & Process Support
- Conduct market trend and competitive research to support seasonal planning and campaign strategy
- Assist with identifying opportunities to improve organization workflows and planning processes
- Support ad-hoc projects related to marketing operations and planning initiatives
QUALIFICATIONS
- Currently pursuing or recently completed a degree in Marketing Communications Business or a related field
- Strong interest in integrated marketing campaign planning brand strategy and creative operations
- Highly organized with strong attention to detail and the ability to manage multiple workstreams
- Strong written and verbal communication skills
- Proficiency in Microsoft Office (Excel PowerPoint); experience with project management or planning tools is a plus
- Collaborative mindset with curiosity to learn how cross-functional teams work together
NICE TO HAVE
- Previous internship coursework or project experience in marketing brand or creative environments
- Familiarity with creative workflows photoshoot production or asset management
- Interest in fashion retail or consumer lifestyle brands
- Experience with tools such as Asana Figma or similar planning platforms
The base pay range for this position is $25/hr-$35/hr which represents the current range for the non-exempt position. Please note that actual pay will vary based on factors including but not limited to location experience and performance.
Required Experience:
Intern
Key Skills
- Graphic Design
- Marketing
- Google Docs
- Google AdWords
- MailChimp
- Adobe Creative Suite
- Hootsuite
- Microsoft Powerpoint
- Adobe Photoshop
- Social Media Management
- Wordpress
- Writing Skills
About Company
Shop the best yoga wear & accessories for yoga and working out. Wear-tested by yogis for the best fit. Shop celeb-approved yoga pants, workout tights, leggings, capris & lounge for women & men at aloyoga.com.
