VP, Strategy
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Job Location:
Huntington Beach, CA - USA
Monthly Salary:
USD 240000 - 260000
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
INNOCEAN USA a full-service ad agency located in sunny Huntington Beach CA is seeking a VP Strategyto join our Hyundai team!
We are a hybrid workplace currently x3 days week in-office. Candidates must be local to SoCal.
The VP Strategy is a senior leader responsible for architecting holistic insight-driven marketing strategies for Hyundai. This role elevates the agencys strategic productintegrating brand and digital strategies into unified customer-centered campaigns. Responsible for driving the brand strategy while partnering closely with cross-functional teams this role ensures every initiative ladders up to a clear vision that delivers breakthrough results.
This is a pivotal moment to join the team as the brand is evolving into an exciting path forward and demands greater integration to win. If youre a curious creative thinker and connector who thrives at the intersection of brand building and digital performance this role is for you.
RESPONSIBILITIES:
- Lead the development of innovative integrated marketing strategies that unify brand positioning with cross- channel plans.
- Translate brand foundations into actionable digital frameworks and content strategies
- Design full-funnel customer journeys that connect brand storytelling with measurable performance outcomes.
- Partner closely with Creative Media Digital Social and CRM teams to ensure cohesive insight-driven work.
- Leverage audience insights analytics and cultural trends to inform strategic recommendations.
- Oversee consistent brand expression across all touchpoints.
- Establish KPIs and measurement plans that balance brand health and digital effectiveness.
- Serve as a senior strategic advisor to clients and present clear compelling integrated strategies.
- Lead strategy talent while elevating the agencys integrated strategy product
Qualifications
QUALIFICATIONS:
- 15 years of experience in integrated strategy brand strategy or marketing strategy within an advertising agency environment.
- Must have a variety of big brand experience to include automotive.
- Expertise in brand development digital strategy communications planning and full-funnel marketing.
- Ability to integrate digital performance with overarching brand strategy.
- Strong storyteller with exceptional communication and presentation skills.
- Mastery of audience insights with proven ability to design commission analyze both qualitative and quantitative research
- Team player and connector: able to mobilize and motivate cross functional teams to effectively work together
- Understanding of digital platform capabilities while staying ahead of emerging technologies and digital trends
- Ability to author lead and orchestrate integrated GTM plans
- Experience managing and developing high-performing strategy teams.
BENEFITS:
- 3 PPO Medical Plans through Anthem to choose from at low cost
- Free Dental and Vision
- 401k match
- Wellness reimbursement program
- Company paid short- and long-term disability and basic life
- Generous PTO
- On-site Barista
- Beautiful campus across from the Pacific Ocean
The salary range for this role is $240000- $260000. Pay is dependent uponseveralfactorsincluding but not limited to: clientexperience training and/or transferable skills.
Who are we We are explorers. We look out to the edge of the world and ask where havent we been before Together we hunt for an intersection of art and science creativity bolstered by data. Storytelling layered in strategy. Innovation rich in intelligence. Our adventures are many our quests undaunted. Our possibility is as vast as the ocean. Always remembering the deeper we dive the greater we become. And the further we go the more we find.
Required Experience:
Exec
Key Skills
- Marketing
- Data Visualization
- Tableau
- Customer Segmentation
- Microsoft Powerpoint
- Investment Banking
- Strategic Planning
- Financial Modeling
- Customer relationship management
- Management Consulting
- Google Suite
- Analytics
About Company
Innocean USA is a full-service ad agency based in Huntington Beach, California with a knack for getting our clients heard. Click here to view our client work, or get in touch!
