DescriptionAs an experienced and resourceful creative talent the Performance Coatings Group (PCG) Digital Designer plays a key role within the PCG Creative Services teaman internal agency that supports all industrial divisions and shared services functions. This strategic highly collaborative role works closely with the Creative Services Manager and partners specializing in copywriting design project management social media marketing automation presentations and customer experience to bring marketing concepts to life.
The Digital Designer is responsible for creating visually impactful thoughtprovoking and onbrand marketing collateral across digital and print channels for both internal and external audiences.
Additional Information:
Travel Required: 10%
This role is not remote/hybrid. This role will report to Sherwin-Williams Global Headquarters located at 1 Sherwin Way Cleveland OH 44113.
Job duties include contact with other employees and access confidential and proprietary information and/or other items of value and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Companys staff employees and business relationships.
ResponsibilitiesBelow are the six core responsibility areas each with associated tasks mapped to the roles digitalfirst focus:
1. Cross-Functional Collaboration & Creative Partnership
- Collaborate with Creative Services teammates and internal partnersincluding marketing communications sales product marketing segment leaders and R&Dto develop strategic forward-thinking campaigns and deliverables.
- Interpret creative briefs ask clarifying questions and ensure alignment on marketing objectives audience needs and desired outcomes.
- Participate in brainstorming sessions client discussions and concept reviews to elevate ideas and strengthen creative output.
2. Digital Design & Concept Development
- Lead digital design direction for key division and segment initiatives applying an understanding of target markets brand positioning and value propositions.
- Design high-quality digital assets including social media graphics email layouts landing page visuals web banners email graphics and customer experience touchpoints.
- Translate marketing strategies into compelling visual concepts that support engagement and brand consistency.
- Strong portfolio demonstrating a variety of digital samples good use of typography grid-based design white space responsive design branding/logo design and color theory
3. Multi-Channel Visual Execution (Digital Print)
- Seamlessly move between templated production work and original creative development across digital and print assignments.
- Successfully convert working files and assets from files such as brochures sell sheets one-pagers trade show graphics internal communications and brand collateral to digital platforms.
- Ensure all deliverables adhere to brand accessibility (ADA) and quality standards.
4. Brand Stewardship & Visual Identity
- Apply and evolve brand guidelines design systems and visual identity standards across all work.
- Demonstrate strong conceptual and aesthetic design skills to keep brand expression modern cohesive and competitive.
- Push creative boundaries responsibly while maintaining brand integrity and alignment with business objectives.
5. Presentation Communication & Iteration
- Present design rationale clearly articulating the why behind creative decisions to internal clients and stakeholders.
- Receive and interpret feedback effectively refining concepts with professionalism and a solution-oriented mindset.
- Add unique value through thoughtful iteration creative exploration and continuous improvement.
6. Quality Assurance & Production Excellence
- Prepare accurate production-ready digital files that meet technical brand and accessibility requirements.
- Manage time and project priorities to meet deadlines while maintaining craftsmanship and attention to detail.
- Ensure project execution aligns with best practices for file structure efficiency and cross-team collaboration.
QualificationsMinimum Requirements:
- Must be at least eighteen (18) years of age
- Must be legally authorized to work in the country of employment without needing sponsorship for employment work visa status now or in the future (e.g. OPT CPT H1B EB-1etc.)
- Must have Bachelors Degree or higher in Fine Arts Graphic Design
- Must have five (5) years of digital/graphic design experience with an agency or in-house creative team
- Must have experience with Adobe Creative Suite (Photoshop Illustrator InDesign Dreamweaver)
- Must have at least one (1) year of experience using Microsoft Office products (e.g. Word Excel Power Point Teams and/or Outlook
- Must have experience conceptualizing designing and creating highly effective graphics
- Must have experience designing for digital platforms (social email web) including best practices and accessibility considerations
- Must have basic understanding of UX/UI principles
- Must have highly skilled in digital production and file preparation
Preferred Qualifications:
- Has experience leading integrated campaigns from concept to completion
- Has experience with Figma
- Has experience with interactive PDFs
- Has mentorship or leadership experience
- Has experience with Workfront or similar project management platform
- Has experience with Photo and Video shoots
- Has experience with Digital Asset Management Systems like Adobe AEM
- Has Industrial Coatings knowledge or experience
- Has Illustration 3D/CGI and/or Motion Graphics/Animation experience
- Has experience designing and/or illustrating infographics