LinkedIn Campaign Coordinator
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Job Location:
Monthly Salary:
Experience Required:
Posted on:
6 hours ago
Vacancies:
1 Vacancy
Job Summary
- Plan and execute LinkedIn advertising strategies aligned with lead generation and sales objectives.
- Build launch and manage LinkedIn ad campaigns including Sponsored Content Message Ads Conversation Ads Lead Gen Forms and retargeting campaigns.
- Ensure all LinkedIn campaigns stay on budget actively monitoring spend and pacing throughout the campaign lifecycle.
- Collaborate with internal stakeholders to develop compelling ad creative including copy visuals and calls-to-action that support campaign goals.
- Manage and refine audience targeting including segmentation account lists matched audiences lookalike audiences and retargeting pools.
- Monitor campaign performance daily and make ongoing optimizations to improve CTR conversion rates cost per lead (CPL) and overall ROI.
- Conduct A/B testing across ad creative formats targeting and landing page experiences.
- Maintain campaign calendars ensure proper tracking and coordinate with Marketing and Sales to align messaging and campaign flows.
- Generate weekly monthly and quarterly performance reports providing insights and recommendations for continuous improvement.
- Stay current on LinkedIn Ads best practices trends and platform updates to continuously improve campaign performance.
Requirements
- 24 years of hands-on experience managing LinkedIn Ads or B2B paid social campaigns. Strong understanding of LinkedIn Ads Manager campaign objectives optimization levers and performance metrics.
- Experience managing campaign budgets and monitoring spend against performance goals. Familiarity with HubSpot including lead tracking campaign attribution and reporting.
- Experience with audience list management CRM alignment and lead routing is a plus.
- Ability to write clear concise ad copy and collaborate effectively with content and design partners.
- Strong analytical skills with the ability to interpret performance data and translate it into actionable optimizations.
- Demonstrated ability to manage multiple campaigns simultaneously with strong attention to detail.
- Strong communication skills and the ability to collaborate cross-functionally.
- Education Bachelors degree in marketing communications business or related field preferred.
Benefits
Great Place to Work-Certified Company
Required Skills:
24 years of hands-on experience managing LinkedIn Ads or B2B paid social campaigns. Strong understanding of LinkedIn Ads Manager campaign objectives optimization levers and performance metrics. Experience managing campaign budgets and monitoring spend against performance goals. Familiarity with HubSpot including lead tracking campaign attribution and reporting. Experience with audience list management CRM alignment and lead routing is a plus. Ability to write clear concise ad copy and collaborate effectively with content and design partners. Strong analytical skills with the ability to interpret performance data and translate it into actionable optimizations. Demonstrated ability to manage multiple campaigns simultaneously with strong attention to detail. Strong communication skills and the ability to collaborate cross-functionally. Education Bachelors degree in marketing communications business or related field preferred.
Company Industry
IT Services and IT Consulting
Key Skills
- HR & Payroll
- Instrument
- Corporate Sales
- Corporate Risk Management
- Administrative Services
- Database Administration
