Product Specialist
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Job Location:
Monthly Salary:
Posted on:
6 hours ago
Vacancies:
1 Vacancy
Job Summary
About BYD
Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.
BYD is a leading high-tech multinational based in Shenzhen China. Operates in four core fields of IT automotive new energy and rail transit and employs over 300000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.
BYD Europe is a leading global electric vehicle manufacturer specializing in innovative sustainable mobility solutions. As part of the BYD Group the company focuses on developing cutting-edge electric cars integrating advanced technology with eco-friendly design to drive the future of transportation.
Key Responsibilities
Product Sales Performance
Conduct in-depth market research to understand the competitive landscape pricing dynamics incentive policies and consumer behavior within Romania and Bulgaria passenger car market.
Provide actionable local market and competitor analysis including pricing reports and benchmarking to support effective pricing strategies.
Prepare segment and product analyses for BYD models to identify trends and opportunities for enhanced market positioning.
Interpret data and translate insights into actionable recommendations.
Product Launch
Coordinate pre-launch activities by aligning with the internal teams (marketing PR sales network development) and external stakeholders to ensure timely delivery of all required assets and approvals.
Facilitate cross-functional communication to maintain transparency and ensure a smooth on-schedule product introduction.
Product Localization
Monitor market dynamics policy developments and industry trends in real time to identify risks and opportunities for localized product positioning.
Coordinate with cross-functional teams (R&D sales supply compliance) to convert input from users dealers and authorities into regionalized product adaptations.
Required skills qualifications and experience
Bachelors degree in Automotive Engineering Business Administration or a related field is a plus
At least 5 years of professional experience including a minimum of 3 years in product management engineering or marketing within the automotive or mobility industry
Oral / written fluency in English Chinese would be a plus
Strong data collection and analytical skills with the ability to extract and present critical insights.
Excellent communication and presentation skills with an analytical mindset
Ability to collaborate effectively in a multi-national cross-functional environment
Able to prioritize and work proactively with efficient time management skills
Results-oriented with a hands-on approach and strong motivation to meet deadlines and deliver outcomes
Valid driving license B is a plus
Why Join Us
Opportunity to work in a dynamic and innovative industry.
Competitive salary and benefits. Exposure to global automotive trends and strategies.
A collaborative team environment that fosters professional growth.
Our Purpose is to build a zero-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team
Key Skills
- Sales Experience
- Marketing
- Customer Service
- Communication skills
- Military Experience
- Retail Sales
- Product Demos
- Customer Support
- Product Management
- Product Development
- Unity
- Microscopy
About Company
As the first overseas subsidiary of BYD group, our main focus is to provide European customers with new energy vehicles, rechargeable batteries, solar panels, energy storage systems and other new energy products, as well as related after-sales services.
