Key Responsibilities
1. Creative & Content Strategy Leadership
Define and execute a bold cohesive creative vision for OIT across video broadcast digital and social platforms.
Lead creative strategy that translates technical and policy-driven work into compelling stories that resonate with residents.
Establish standards for visual identity tone storytelling and content quality across all media.
Serve as OITs senior creative voice ensuring consistency originality and clarity in all public-facing materials.
2. Channel 64 & Video Production
Reimagine and modernize Channel 64 as a flagship civic media channel including programming strategy format innovation and audience growth.
Oversee all aspects of video production including concept development scripting filming editing and distribution.
Introduce new formats (short-form documentary-style live educational community-driven content) that meet residents where they are.
Ensure production workflows timelines and quality standards support high-impact storytelling at scale.
3. Communications & Public Narrative
Lead OITs communications strategy across traditional media digital platforms and internal channels.
Oversee messaging press strategy and public-facing campaigns that elevate OITs work and demonstrate value to residents.
Ensure clear inclusive and resident-centered language across all communications.
Manage crisis and high-visibility communications with creativity clarity and confidence.
4. Digital Equity Leadership
Directly manage and support the Digital Equity team ensuring their work is strategically aligned well-resourced and highly visible.
Elevate digital equity initiatives through storytelling that centers residents communities and outcomes.
Partner with community organizations to co-create content that reflects lived experience and builds trust.
Ensure equity is embedded not only in programs but in how the City communicates and engages.
5. Team Leadership & Creative Culture
Lead a multidisciplinary team spanning creative communications video production and digital equity.
Foster a culture that values experimentation collaboration feedback and continuous improvement.
Develop staff talent through mentorship clear creative direction and opportunities to innovate.
Effectively manage vendors agencies freelancers and production partners as extensions of the team.
6. Strategic Partnerships & Innovation
Build partnerships with media organizations creative agencies educational institutions and technology partners.
Identify emerging trends in digital media storytelling and civic engagement and bring them into City work.
Represent OIT at conferences public events and community forums as a creative and strategic leader.
7. Data-Informed Creative Strategy
Use audience insights analytics and performance metrics to inform creative decisions and content strategy.
Balance data with creative intuition to test iterate and scale what works.
Measure success through reach engagement trust and resident understanding not just output.
Qualifications :
Qualifications
Education & Experience
Bachelors degree in Communications Media Production Film Journalism Creative Strategy Public Administration or a related field; advanced degree preferred.
Minimum of 10 years of experience leading creative media communications or digital strategy work with at least 5 years in a senior leadership role.
Demonstrated experience overseeing video production broadcast or digital media and creative teams.
Experience working in government public sector nonprofit or mission-driven organizations strongly preferred.
Skills & Attributes
Deep understanding of video production storytelling and modern content ecosystems.
Strong creative vision paired with the ability to execute and manage complex projects.
Excellent communicator who can translate technical or policy topics into accessible narratives.
Collaborative leader who balances creative freedom with accountability and structure.
Comfort operating in ambiguity and building new systems platforms and approaches from the ground up.
Strong commitment to public service equity and resident-centered design.
Additional Information :
Salary Range: $160000 - $175000
Salary Range cannot exceed $175000
All applications must include a cover letter. Applications without a cover letter will be considered incomplete.
Did you know
We are a Public Service Loan Forgiveness Program qualified employer : 25% tuition discount program for City employees (and sometimes spouses and dependents as well) in partnership with area colleges and universities
We offer Comprehensive health coverage for employees and their eligible dependents
Our wellness program offers eligibility into the discounted medical plan
Employees receive paid vacation sick leave and holidays
Generous retirement savings options are available
*The successful candidate must be a city of Philadelphia resident within six months of hire
Effective May 22 2023 vaccinations are no longer required for new employees that work in non-medical non-emergency or patient facing positions with the City of Philadelphia. As a result only employees in positions providing services that are patient-facing medical care (ex: Nurses doctors emergency medical personnel) must be fully vaccinated.
The City of Philadelphia is an Equal Opportunity employer and does not permit discrimination based on race
ethnicity color sex sexual orientation gender identity religion national origin ancestry age disability marital status source of income familial status genetic information or domestic or sexual violence victim status. If you believe you were discriminated against call the Philadelphia Commission on Human Relations at or send an email to faqpchr @. For more information go to: Human Relations Website:
Work :
No
Employment Type :
Full-time
A best-in-class city that attracts best-in-class talent, Philadelphia is an incredible place to build a career. From our thriving arts scene and rich history to our culture of passion and grit, there are countless reasons to love living and working here. With a workforce of over 30,00 ... View more