Senior Market Manager Community Marketing Ontario

TELUS Agriculture & Consumer Goods

Job Location:

Ontario - Canada

Monthly Salary: Not Disclosed

Posted on: 7 hours ago

Vacancies: 1 Vacancy

Job Summary

Description

Join our team and what well accomplish together

TELUS mission is to unleash the power of its world-class networks to deliver the best solutions to Canadians at home at work and on the go. We make the world better by leveraging technology to break down barriers and enable everyone to reach their full potential.

Our culture is fundamentally centered on a passion for growth our deep desire to seize every opportunity and embrace change our values inspiring excellence and the courage to innovate. The growth mindset encourages each of us to lean in and learn about what matters most to our customers to create the foundational knowledge that enables us to make decisions that prioritize customers in everything we doing so we create innovations that change the lives of thousands of people across Canada.

At TELUS we are always learning and insatiably the face of uncertainty we take risks and learn quickly from our mistakes. We build on everyones ideas because we are stronger together. We are impressed by what humans dare to achieve and are motivated every day to enable others to do more through our technology and innovation. Together we make a difference.

What youll do

The Senior Marketing Manager will be responsible for developing and executing localized marketing strategies and GTM campaigns to maximize market penetration in communities. This strategic role requires deep expertise in community marketing partnership management and 360 strategy execution.

Holistic 360 Market Approach:

Develop and execute localized marketing campaigns and go-to-market strategies
Ensure unification and prioritization of all products (wireline and wireless)
Plan and execute integrated marketing strategies
Coordinate 360 approach with all stakeholders

Personalized Market Approach and Cultural Alignment:

Lead market selection and local activation
Organize and manage localized events
Create and execute localized partnerships in 360 approach
Develop social mission and omnichannel strategies

Community Engagement and Influence:

Develop and execute community engagement strategies
Manage communications and influencer strategies
Create and execute community activation plans
Develop local social media strategies

Go-to-Market Strategy and Cross-Departmental Initiatives:

Execute network delivery go-to-market strategy
Ensure cross-departmental links (government relations etc.)
Lead cross-departmental initiatives to drive acquisition

Customer Journey - Marketing:

Develop end-to-end integrated customer journey for communities
Manage pre and post-acquisition customer journey
Optimize customer experience in communities

Qualifications

What you bring

Education and Experience:

Bachelors degree in business administration marketing commerce or related field
Minimum 7-10 years of experience in sales channel management or strategic marketing
At least 3 years in leadership role
Deep knowledge of Quebec/Ontario market and its commercial and cultural specificities
Experience in partnership management

Technical Skills:

Experience with sales analysis platforms and channel performance
Project management skills and commercial deployment methodologies
Knowledge of go-to-market strategies and multi-channel marketing
Financial analysis and profitability modeling capability

Interpersonal Skills:

Excellent communication and negotiation skills
Leadership and ability to influence and motivate external partners
Strategic and analytical thinking with commercial orientation
Adaptability and change management in a dynamic environment

Great-to-haves

Bilingual in English and French

Required Experience:

Manager

Description Join our team and what well accomplish togetherTELUS mission is to unleash the power of its world-class networks to deliver the best solutions to Canadians at home at work and on the go. We make the world better by leveraging technology to break down barriers and enable everyone to reach...