At Caesars Entertainment our Mission Vision & Values reflect our unique purpose providing people with possibilities and places to have fun. Our Mission Vision & Values represent a unifying and inspiring way forward and all Team Members are expected to uphold them.
Our Mission: Create the Extraordinary
Our Vision: We create spectacular worlds that immerse inspire and connect you. We dont perform magic; we create it with excellence.
Our Values: Blaze the Trail Together We Win All-In on Service
Our corporate social responsibility framework People Planet Play represents our continuous dedication to enhancing economic development uplifting the wellbeing of our Team Members and their families and making positive contributions to the communities we operate in.
JOB SUMMARY
The Interactive Marketing Specialist I plays a key role in executing and supporting promotional & digital marketing campaigns developed by our enterprise and property partners. The Specialist will accomplish this by developing strategic relationships within multiple disciplines of the Marketing organization and property teams. Additionally the specialist will be responsible for providing training these partners to help ensure flawless execution at the property-level. Reports directly to the Manager Interactive Marketing.
HOW YOU WILL CREATE THE EXTRAORDINARY
Setup and execute real time promotional & digital offer requests and handle inquiries within established timelines.
Setup will include the following applications/capabilities: Mobile offers messages Push notifications Soft Offers Kiosk offers Advantage Promotional System (APS) Atrient Promotional System Interactive Customer Relationship Management (ICRM) offers Real Time Casino Marketing (RTCM) and Marketing at the Slots (MATS).
Assist in Salesforce and IoT (Real Time Trigger/Internet of Things)-related projects including but not limited to: training adoption support establishing standards identifying efficiencies and creating documentation.
Learn and apply knowledge of all functions related to Interactive Marketing digital offer channels
Collaborate with external partners to help gather required information for upcoming marketing offers
Assist in seed-test and UAT (User Acceptance Testing) activities and roll-out of new Interactive Marketing products
Perform administration functions including but not limited to maintaining team documentation and shared network resources
Prepare data in an informational format that can be distributed to all levels of management within the organization
Perform product readiness testing in the slot lab or on property as needed
Other tasks related to team as assigned or requested by manager
WHAT YOU WILL NEED
Must be 21 years of age or older
At least three years of work experience in marketing analytics or IT field; direct marketers preferred
Passion for Interactive Marketing products and/or digital technology is desired
Working knowledge in casino industry is preferred.
Experience or knowledge in Salesforce products is a plus
Associate degree or equivalent work experience required
ADDITIONAL REQUIREMENTS
Must be detail-oriented and possess strong time-management skills
Ability to communicate effectively to all levels within the organization
Able to use a Windows-based PC and have intermediate proficiency using Microsoft Office products
Support digital marketing offers during normal business hours and occasionally outside normal business hours as needed.
Willingness to learn new technologies and train property operators
Ability to multi-task and work in fast paced environment
TOGETHER WE WIN
We believe in delivering family-style servicean approach that fosters warmth connection and a genuine sense of belonging. Our team treats every guest and colleague with the same care and hospitality we would extend to family creating a welcoming environment built on respect teamwork and personalized attention. Whether assisting customers or collaborating with coworkers we prioritize service that is thoughtful supportive and rooted in genuine relationships
DISCLAIMER
This is not necessarily an exhaustive list of all responsibilities skills duties requirements efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change (e.g. emergencies changes in personnel workload rush jobs or technical developments).
EQUAL EMPLOYMENT OPPORTUNITY
Caesars Entertainment is an Equal Opportunity Employer. Caesars Entertainment will not discriminate against any employee or applicant based upon a persons race color creed religion national origin sex marital status disability status with regard to public assistance age sexual or affectional orientation gender identity familial status ancestry local human rights commission activity citizenship genetic information protected veteran or military status or any other protected class.
Required Experience:
IC
DescriptionWE ARE CAESARSAt Caesars Entertainment our Mission Vision & Values reflect our unique purpose providing people with possibilities and places to have fun. Our Mission Vision & Values represent a unifying and inspiring way forward and all Team Members are expected to uphold them.Our Mission...
Description
WE ARE CAESARS
At Caesars Entertainment our Mission Vision & Values reflect our unique purpose providing people with possibilities and places to have fun. Our Mission Vision & Values represent a unifying and inspiring way forward and all Team Members are expected to uphold them.
Our Mission: Create the Extraordinary
Our Vision: We create spectacular worlds that immerse inspire and connect you. We dont perform magic; we create it with excellence.
Our Values: Blaze the Trail Together We Win All-In on Service
Our corporate social responsibility framework People Planet Play represents our continuous dedication to enhancing economic development uplifting the wellbeing of our Team Members and their families and making positive contributions to the communities we operate in.
JOB SUMMARY
The Interactive Marketing Specialist I plays a key role in executing and supporting promotional & digital marketing campaigns developed by our enterprise and property partners. The Specialist will accomplish this by developing strategic relationships within multiple disciplines of the Marketing organization and property teams. Additionally the specialist will be responsible for providing training these partners to help ensure flawless execution at the property-level. Reports directly to the Manager Interactive Marketing.
HOW YOU WILL CREATE THE EXTRAORDINARY
Setup and execute real time promotional & digital offer requests and handle inquiries within established timelines.
Setup will include the following applications/capabilities: Mobile offers messages Push notifications Soft Offers Kiosk offers Advantage Promotional System (APS) Atrient Promotional System Interactive Customer Relationship Management (ICRM) offers Real Time Casino Marketing (RTCM) and Marketing at the Slots (MATS).
Assist in Salesforce and IoT (Real Time Trigger/Internet of Things)-related projects including but not limited to: training adoption support establishing standards identifying efficiencies and creating documentation.
Learn and apply knowledge of all functions related to Interactive Marketing digital offer channels
Collaborate with external partners to help gather required information for upcoming marketing offers
Assist in seed-test and UAT (User Acceptance Testing) activities and roll-out of new Interactive Marketing products
Perform administration functions including but not limited to maintaining team documentation and shared network resources
Prepare data in an informational format that can be distributed to all levels of management within the organization
Perform product readiness testing in the slot lab or on property as needed
Other tasks related to team as assigned or requested by manager
WHAT YOU WILL NEED
Must be 21 years of age or older
At least three years of work experience in marketing analytics or IT field; direct marketers preferred
Passion for Interactive Marketing products and/or digital technology is desired
Working knowledge in casino industry is preferred.
Experience or knowledge in Salesforce products is a plus
Associate degree or equivalent work experience required
ADDITIONAL REQUIREMENTS
Must be detail-oriented and possess strong time-management skills
Ability to communicate effectively to all levels within the organization
Able to use a Windows-based PC and have intermediate proficiency using Microsoft Office products
Support digital marketing offers during normal business hours and occasionally outside normal business hours as needed.
Willingness to learn new technologies and train property operators
Ability to multi-task and work in fast paced environment
TOGETHER WE WIN
We believe in delivering family-style servicean approach that fosters warmth connection and a genuine sense of belonging. Our team treats every guest and colleague with the same care and hospitality we would extend to family creating a welcoming environment built on respect teamwork and personalized attention. Whether assisting customers or collaborating with coworkers we prioritize service that is thoughtful supportive and rooted in genuine relationships
DISCLAIMER
This is not necessarily an exhaustive list of all responsibilities skills duties requirements efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change (e.g. emergencies changes in personnel workload rush jobs or technical developments).
EQUAL EMPLOYMENT OPPORTUNITY
Caesars Entertainment is an Equal Opportunity Employer. Caesars Entertainment will not discriminate against any employee or applicant based upon a persons race color creed religion national origin sex marital status disability status with regard to public assistance age sexual or affectional orientation gender identity familial status ancestry local human rights commission activity citizenship genetic information protected veteran or military status or any other protected class.
At Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the world's most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown thro
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Posted on:
Yesterday
Vacancies:
1 Vacancy
