Product Marketing Specialist

Suzhou - China

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Are you an experienced Product Marketing Specialist looking for a new direction

Would you like to shape our marketing & business strategy for the future of energy

Be part of a successful team

Our Valves team provides industry-leading products and services that optimize the extraction production and processing of energy. We help a diverse range of customers across the value chain to reduce operating costs and improve productivity.

Partner with the best

You will drive product marketing initiatives for APAC and focus on developing/supporting regional marketing strategies sales enablement. Ensuring product positioning aligns with global standards while addressing local market needs. You will collaborate with global product marketing teams/regional sales/commercial organizations. To deliver impactful campaigns/manage product launches/create localized content that enhances customer engagement and drives growth.

As a Product Marketing Specialist you will be responsible for:

Developing and supporting regional marketing strategies aligned with global product positioning and business objectives.

Enabling sales teams by creating localized collateral presentations and tools that drive customer engagement and support revenue growth.

Planning and executing regional campaigns and product launches ensuring timely delivery and alignment with global marketing initiatives.

Collaborating with global PM teams to adapt messaging/content for regional markets. Coordinating with cross-functional teams(sales/commercial/operations) to ensure marketing programs seamless execution.

Conducting market research/analysis to identify trends/customer needs/opportunities for differentiation. Tracking and reporting campaign performance providing insights and recommendations for continuous improvement.

Managing regional content development including brochures/case studies/digital assets tailored to local audiences. Supporting regional events and trade shows including planning/coordination/post-event follow-up.

Fuel your passion

To be successful in this role you will:

Have a Bachelor in Marketing or related field. 5 years experience in product marketing/regional marketing/commercial support in industrial or B2B sectors.

Have excellent understanding of regional market dynamics and customer needs. Proven ability to develop and execute marketing strategies and campaigns.

Have experience supporting events and trade shows including planning and coordination.

Have an analytical mindset with the ability to interpret market data and campaign performance metrics.

Have excellent communication and presentation skills for engaging with internal teams and external stakeholders.

Have ability to manage multiple projects and deadlines in a dynamic environment.

Be familiarity with CRM systems and marketing automation tools.

Be Fluent in English and Mandarin additional regional language skills are an advantage.

Work in a way that works for you

We recognize that everyone is different and that the way in which people want to work and deliver at their best is different for everyone this role we can offer the following flexible working patterns:

Working flexible hours - flexing the times when you work in the day to help you fit in everything in and work when you are the most productive

Working with us

Our people are at the heart of what we do at Baker Hughes. We know we are better when all of our people are developed engaged and able to bring their whole authentic selves to work. We invest in the health and well-being of our workforce train and reward talent and develop leaders at all levels to bring out the best in each other.

Working for you

Our inventions have revolutionized energy for over a century. But to keep going forward tomorrow we know we have to push the boundaries today. We prioritize rewarding those who embrace change with a package that reflects how much we value their input. Join us and you can expect:

Contemporary work-life balance policies and wellbeing activities

Comprehensive private medical care options

Safety net of life insurance and disability programs

Tailored financial programs

Additional elected or voluntary benefits

Required Experience:

Are you an experienced Product Marketing Specialist looking for a new directionWould you like to shape our marketing & business strategy for the future of energyBe part of a successful teamOur Valves team provides industry-leading products and services that optimize the extraction production and pro...