Sr. Manager Marketing and Commercial Enablement

Sr. Manager Marketing & Commercial Enablement Dx Solutions (P5)

Bring more to life.

Are you ready to accelerate your potential and make a real difference within life sciences diagnostics and biotechnology

Within Danaher the work our diagnostic businesses do saves livesand were all united by a shared commitment to innovate for tangible impact.

Youll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danahers system of continuous improvement you help turn ideas into impact innovating at the speed of life.

Were accelerating the development of cutting-edge diagnostics to solve some of the worlds most pressing health challenges. Across our diagnostics operating companies we are driving innovation through partnerships with top academic institutions and leading players in biopharma and translational research. Were bringing the best minds together to accelerate innovation and unlock the full potential of the latest scientific advances. Together were expanding access to precision diagnostics for millions of people worldwide - and were using our unmatched global scale and proven playbook to make it happen from hospital labs to mobile clinics. By helping providers patients and families get faster more precise diagnostic results were improving treatment options and saving lives.

Learn about the Danaher Business System which makes everything possible.

As a Senior Manager Marketing & Commercial Enablement Dx Solutions you will be a critical enabler for Dx Solutions to generate growth market share and brand awareness. You are a highly accomplished and strategically-minded marketing leader to steer our strategic & tactical content marketing initiatives. This pivotal role demands a visionary adept at sculpting our brand narrative driving engaging experiences and significantly amplifying our market presence. You will orchestrate and execute a sophisticated content strategy meticulously tailored to resonate with distinct buyer personas and guide them through their journey ultimately fortifying the brands unique position across all digital touchpoints. This encompasses crafting and refining a diverse array of marketing materialsfrom insightful thought leadership pieces and compelling case studies to impactfulpresentations for both internal leadership and external stakeholders all designed to seamlessly support the buyers progression and ensure impactful value propositions and achieve optimal visibility. You will work across Danaher Diagnostic Operating Company (OpCo) commercial teams to gather insights both from associates and customers to understand voice of customer and integrate their needs into content. Rigorous review and refinement will be paramount guaranteeing every published piece strictly adheres to brand guidelines stylistic conventions and overall campaign objectives.

In this role you will have the opportunity to:

• Marketing Planning & Execution: Leverage market insights and business objectives to develop an overarching marketing strategy translating business objectives into actionable plans and meticulously overseeing the execution of multi-channel marketing initiatives to drive measurable business growth and brand presence. Implement integrated marketing campaigns including digital social and event activations ensuring timely effective deployment and optimal performance. Manage resources stakeholders vendors effectively to execute with excellence.

• Customer Buying Journey: This role focuses on deeply understanding the end-to-end customer buying journey from awareness to advocacy to strategically develop and optimize marketing plans. It involves identifying key customer pain points touchpoints and information needs at each stage then crafting targeted content campaigns and channel strategies that resonate with customers guide their decision-making process and drive conversion and retention.

• Content Creation & Curation:Lead the development and curation of diverse high-impact marketing content including thought leadership web assets sales collateraland critical internal materials such as executive-level and leadership presentations ensuring compelling value propositions. Conduct extensive research and facilitate interviews with internal subject matter experts and external stakeholders to inform and develop engaging content.
• Cross-Functional Cross Operating Company & External Collaboration:Foster seamless integration and consistent messaging by collaborating closely with internal OpCo marketing product and sales teams as well as external partners. Conduct extensive research and facilitate interviews with internal subject matter experts and external stakeholders to inform and develop engaging content.
• Quality Compliance & Monitoring: Maintaining stringent editorial standards meticulously proofreading and editing all content for brand consistency factual accuracy and strict adherence to regulatory guidelines (e.g. FDA). Implement robust performance monitoring and data analysis to continuously optimize content strategies maximizing engagement lead generation and conversion rates.

The essential requirements of the job include:

Bachelors degree with a minimum of 15 years of progressive experience in:

• Marketing Planning & Execution: A solid grasp of the entire marketing process from strategy and ideation to execution measurement and optimization across various channels (digital content social events traditional). Ability to understand business objectives and translate them into actionable marketing project plans that deliver measurable results. Knowledge of key marketing metrics and how to track and report on project performance to demonstrate ROI.
• Extensive Project Management:Proficient in leading and managing multiple multifaceted marketing campaigns simultaneously. Proficient in Project Management methodologies systems and tools. Proven ability to manage multiple stakeholders vendors contributors with a keen eye for detail. Exceptional ability to create manage and adhere to project budgets as well as optimize resource allocation across multiple initiatives.
• Exceptional Editorial & Communication Mastery: Exceptional proficiency in crafting copyediting and optimizing high-quality content for clarity impact coupled with outstanding written and verbal communication skills to articulate complex ideas clearly and concisely with strict adherence to brand guidelines and regulatory standards across all ability to develop compelling narratives and impactful presentations and perform light graphic design tasks that effectively communicate strategies and results to diverse audiences including senior leadership and external stakeholders.
• Outstanding Organizational & Prioritization Abilities: Meticulous attention to detail ensuring all project elements from creative assets to legal approvals are accurate and complete. Excellence in juggling multiple projects simultaneously prioritizing tasks effectively and meeting tight deadlines without compromising quality. A strong continuous drive to refine and optimize workflows templates and procedures for greater efficiency.
• Leadership & Adaptability: Proven ability to motivate and guide teams without direct authority fostering a sense of shared ownership and accountability. Must possess a problem-solving mindset to proactively overcome challenges and finding creative solutions under pressure. Ability to quickly adapt to changing priorities market conditions and unforeseen project scope adjustments while maintaining composure and driving forward.

Travel Requirements:

Ability to conduct domestic travel 10-25% of the time

It would be a plus if you also possess previous experience in:

Budget and Vendor Management oversight:

Within Danaher Diagnostics we offer a broad array of comprehensive competitive benefit programs that add value to our lives. Whether its a health care program or paid time off our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info.

Within Danaher Diagnostics we believe in designing a better more sustainable workforce. We recognize the benefits of flexible remote working arrangements for eligible roles and are committed to providing enriching careers no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working within Danaher Diagnostics can provide.

The salary range for this role is $165000-$200000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future.

This job is also eligible for bonus/incentive pay.

We offer comprehensive package of benefits including paid time off medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole discretion unless and until paid and may be modified at the Companys sole discretion consistent with the law.

Join our winning team today. Together well accelerate the real-life impact of tomorrows science and technology. We partner with customers across the globe to help them solve their most complex challenges architecting solutions that bring the power of science to life.

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