Product Marketing Manager, Economy

Since our earliest days Robloxs economy has been driven by our creators. As the Product Marketing Manager for Economy you will partner closely with product and engineering to enable creators to grow the economy of their games and virtual items - and in turn the platform. You will be a core part of leading the strategy and go-to-market execution for solutions that help our creators earn from and grow their business on Roblox while making sure our users have the best experience on the platform.

Role is based in our San Mateo CA office (3 days in-office Tuesday-Thursday) #LI-Hybrid

You Will:

• Lead the launch process and drive the go-to-market (GTM) strategy messaging content creation and positioning for Economy products and policies.
• Develop compelling evergreen product content that educates and inspires creators partners and other key stakeholders.
• Stay on the pulse of the industry customer insights and trends to fuel improvement to existing products inform messaging and how we take products to market.
• Foster deep cross-collaboration between Engineering Product Management Marketing Partnerships Finance Developer Relations Data Science Communications teams. Become a trusted advisor to these teams.
• Effectively communicate product details and vision internally and externally. Ensure that all company partners including executive leadership are up-to-speed on launch strategy and tactics and that external partners have a smooth onboarding on any changes to their experience.
• Report to the Director of Product and Business Marketing

You Have:

• 5 years Product Marketing experience with a global technology platform with a preference for experience in with experience in creator monetization commerce marketplaces payments and/or financial products.
• Proficient in messaging positioning and marketing/content strategy.
• Experience leading omnichannel product marketing strategies.
• Experience driving deep internal partnerships cross-functional alignment and working with stakeholders at all levels.
• Collaborative self-driven perpetually curious with an extremely high-level of audience focus.
• Ability to identify gaps and opportunities and influence relevant teams and executive leadership to reach resolution.
• Stellar verbal and written communication skills. Experience presenting at all levels of the organization including executive leadership.
• Passionate about supporting new business models and creator monetization.

Required Experience:

Manager