Product Listing Strategist
Woodford and Tazewell counties, IL - USA
Job Summary
VIVO is a U.S. based company that designs manufactures and supplies a diverse selection of products across multiple unique product markets.
The Listing Strategist is responsible for driving the entire lifecycle of product content management across VIVOs e-commerce platforms with the end goal of creating high-converting product listings. This role requires skills in listing optimization creative and technical writing a sharp eye for design and a level of technical proficiency for managing our CMSs.
Schedule for the job is Monday - Friday from 8 am - 5 pm. This position is onsite in Goodfield IL.
Responsibilities are as follows:
Listing and Content Creation
2.Creative and technical written content for online listings. Crafting compelling and SEO-rich messaging for bullets titles product descriptions and A content
3.Keyword competitor research to identify top search terms and product features/benefits that differentiate from the market
4.Review all content for product listings before launch. Make sure all messaging and aesthetics flow together and are aimed at the intended audience.
5.Data analysis and A/B testing monitoring sales and traffic performance and updating listings based on data trends
6.Building listings in each of our software platforms and populating these listings with their respective content
7.Understanding the unique listing requirements for each marketplace. Staying ahead of algorithm changes and policy updates
Communication Task Management and Catalog Maintenance
2. Submitting and tracking seller support cases for all marketplaces to resolve listing issues
3. Managing workflow efficiency and project tracking. Assisting with the ongoing development of our task sheets and listing team training
4. Plan of action (POA) listing updates special request listing updates marketplace compliance updates and discontinued SKU removal
5. Organization of special marketplace listing projects
3-5 years of previous experience in Marketing or E-commerce is preferred
Benefits:
- Free Health insurance for employees
- Dental insurance
- Vision insurance
- Life Insurance
- Paid time off
- Referral program
- 401K Retirement plan
- Anniversary bonus plan
- Work hard/play hard culture
Required Experience:
Senior IC
Key Skills
About Company
VIVO is a home and office brand and manufacturer based in the United States. Product offering includes computer and TV screen mounting, desk frames, height adjustable desk risers, desk accessories, carts, whiteboards, PC case mounting, speaker mounting, and many ergonomic solutions.