This highly collaborative role fuels digital growth for our Away From Home team by acting as a connector between Digital Acceleration Brand Marketing BAP Experiential and other cross-functional teams. While some responsibilities require independent execution this roles true impact comes from building strong partnerships and working seamlessly with colleagues and external partners. Youll lead two pillars: Content & Brand Creative and Strategic Partnerships.
Serve as the primary conduit between Digital Acceleration and Brand Marketing maintaining regular touchpoints to align on priorities and ensure content accuracy.
Own and optimize content for all Away From Home products collaborating closely with brand teams to reflect brand voice and positioning.
Lead the development execution and optimization of digital content including SEO strategy and enhanced imagery for product pages and campaigns.
Manage plan and create content for Instagram Facebook and other platforms including running the monthly content calendar and owning followership and engagement KPIs.
Act as a hands-on content creatorplanning and executing photo/video shoots with culinary teams capturing content at events and producing social-first assets (e.g. iPhone video on-site photos).
Manage agency partners for content and copy development ensuring deliverables are timely on-brand and innovative.
Support B2B media programs as a content expert and consultant bringing brand insights and best practices to external campaigns.
Champion adoption of new content technologies including leveraging AI to create assets when traditional production isnt feasible.
Monitor analyze and report on content performance using insights to iterate and drive continuous improvement.
Integrate and amplify national activationslike Live Nation events or NFL campaignsinto B2B and online channels creating digital-first stories that resonate with our audiences.
Collaborate with partner social teams to co-create and cross-promote content maximizing impact across platforms (Instagram Facebook partner channels).
Lead evaluation & optimization for how our brands show up on menus for third party delivery apps
Track analyze and report on digital engagement from partnership-driven initiatives to inform ongoing strategy.
Expected Experience & Required Skills
2 years of experience in a related role agency preferred
Proven ability to work collaboratively in matrixed cross-functional teams
Exceptional relationship-building and communication skills
Demonstrated teamwork and willingness to support others to achieve shared goals
Ability to balance independent ownership with collective problem-solving
Experience in digital marketing content creation or brand partnerships
Creative thinker with a passion for food storytelling and digital engagement
Analytical mindset; comfortable with data-driven decision making
Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz strategy and values.
New Hire Base Salary Range:
$89800.00 - $112200.00Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.
The compensation offered will take into account internal equity and may vary depending on the candidates geographic region job-related knowledge skills and experience among other factors
Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare protection and savingfor the future we offer plans tailored to meet you and your familys needs. Coveragefor benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Wellbeing: We offer events resources and learning opportunities that inspire aphysical social emotional and financial well-being lifestyle for our employees and their families.
Youll be able to participate in a variety of benefits and wellbeing programs that may vary by role country region union status and other employment status factors for example:
Physical - Medical Prescription Drug Dental Vision Screenings/Assessments
Social - Paid Time Off Company Holidays Leave of Absence Flexible Work Arrangements Recognition Training
Emotional Employee Assistance Program Wellbeing Programs Family Support Programs
Financial 401kLife Accidental Death & Dismemberment Disability
Location(s)
Chicago/Aon CenterKraft Heinz is an Equal Opportunity Employer Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.In order to ensure reasonable accommodation for protected individuals applicants that require accommodation in the job application process may contact for assistance.
Required Experience:
Senior IC
For 150 years, we have produced some of the world's most beloved products at The Kraft Heinz Company (NASDAQ: KHC). Our Vision is To Be the Best Food Company, Growing a Better World. We are one of the largest global food and beverage companies, with 2018 net sales of approximately $26 ... View more