Digital Marketing Manager
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Job Location:
Monthly Salary:
Posted on:
4 hours ago
Vacancies:
1 Vacancy
Job Summary
Key Responsibilities
Digital & Performance Marketing
- Lead the planning and execution of local and global digital acquisition campaigns to support commercial targets.
- Oversee the performance marketing agency in managing day-to-day activities (SEMSEO CRM Paid Social Metasearch Display).
- Manage and optimize the hotel website and booking platforms
- Collaborate with internal stakeholders teams to develop and execute retention and email marketing strategies including database segmentation and automation.
- Monitor and analyze digital performance across channels providing regular reports and actionable insights.
- Identify and implement cross-channel optimization to improve ROI reach and conversion rates.
- Ensure implementation of best practices across all digital platforms (paid media website CRM email).
Content
- Ensure consistency in visual identity and messaging across all content and communication channels.
- Work closely with F&B Rooms and Events teams to align marketing with on-property experience and business goals.
Collaboration & Project Management
- Partner with internal stakeholders and external agencies to deliver effective digital creative and campaign assets.
- Manage the local marketing budget ensuring efficiency and strong return on investment.
- Maintain and update digital marketing materials content databases and media libraries.
Qualifications :
- 5 years experience in digital marketing ideally within the hospitality travel or lifestyle sector.
- Strong expertise in Google Ads Meta Ads SEO CRM platforms
- Solid knowledge of performance marketing including PPC Paid Social Email Marketing Affiliates and Conversion Optimization.
- Experience in working with and managing agencies and creative partners.
- Skilled in data analysis and reporting tools like Google Analytics and Search Console.
- Excellent communication project management and time management skills.
- Fluent in English and Spanish.
- Creative collaborative and comfortable working in a fast-paced environment with multiple priorities.
Additional Information :
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Civil
- Anti Money Laundering
- Intelligence
- Hospitality
- Administrative Services
About Company
Innovation. Inspiration. Emotion. We are 330,000+ hospitality Talents perfecting the art of welcome with passion, inspiring and designing new ways of connecting and experiencing the world. People are the heart of everything we do fostering authentic and meaningful connections, and c ... View more
