Become a changemaker with Islamic Relief Canada! Join our team and work towards our mission to mobilize Canadians to transform more lives around the world in the most trusted manner.
About the Department:
Join our dynamic Marketing Department where creativity meets purpose. Our team is dedicated to crafting compelling campaigns and content that inspire and engage our community. We strive to amplify our mission drive donor engagement and create meaningful impact through innovative strategies and storytelling.
Job Purpose:
We are seeking a highly skilled and strategic Social Media Manager to join our team at Islamic Relief Canada. The Social Media Manager will play a pivotal role in enhancing our brands online presence driving engagement and fostering a strong online community.
The candidate must be a peoples person enjoy using social media and building relationships with various stakeholders (followers donors organizations influencers and volunteers). They must bring creative energy and passion to a collaborative team environment. Were looking for someone who enjoys developing and implementing ideas for social media and community engagement to increase brand awareness and engagement.
The candidate should have strong writing skills with the ability to write clearly simply and compellingly. They are required to have a strong attention to detail and a good understanding of the various content styles needed for online engagement fundraising and stewardship. The ideal candidate will have a proven track record of developing and executing successful social media strategies managing campaigns and analyzing performance metrics to optimize our social media efforts.
Essential Duties & Responsibilities:
Strategy Development and Implementation
Develop and implement a comprehensive social media strategy for all accounts aligned with the Islamic Reliefs mission and vision
Oversee the creation of engaging and high-quality content tailored to various social media platforms (Facebook Twitter Instagram LinkedIn TikTok YouTube)
Collaborate with the marketing team to ensure brand consistency and alignment with overall marketing campaigns
Team Management
Lead mentor and manage a team of Social Media Specialists
Provide guidance and support to the team in content creation scheduling and platform management
Conduct regular team meetings to review performance share updates and brainstorm new ideas
Manage the teams performance conduct performance appraisals weekly 1on1s and support in the development of their professional development plans
Content Creation and Curation
Working with the creatives supervise the production of multimedia content including graphics videos and written posts
Ensure all content is engaging relevant and optimized for each platform
Oversee the social media calendar and ensure timely posting across all channels
Analytics and Reporting
Track analyze and report on social media performance using tools such as Google Analytics Hootsuite or Sprout Social
Use data to assess the effectiveness of campaigns and adjust strategies as necessary
Present regular performance reports to the Director of Marketing and other stakeholders
Campaign Management
Plan and execute social media campaigns as per the annual Marketing strategic plan
Manage Islamic Reliefs major campaigns as it pertains to social media including but not limited to: Ramadan Dhul Hijjah Year End Emergency campaigns
Collaboration and Communication
Work closely with other departments such as Government Relations Fund Development and Programs to integrate social media efforts with broader company initiatives
Maintain clear and effective communication with the team management and external partners
Qualifications & Competencies
Bachelors degree in Marketing Communications or a related field.
Minimum of 3-5 years of experience in social media management preferably in a leadership role.
Past experience producing social media content managing multiple platforms as well as channel-specific knowledge (Facebook Instagram Twitter LinkedIn etc.) is required
Creative and energetic with the ability to multitask and prioritize competing demands
Ability to cut the complexity and present immersive stories
Ability to maintain high level of attention to detail and consistency in language and brand
Excellent written and oral communication skills presentation skills and analytical skills
Excellent organizational skills to work independently
Ability to manage projects with many moving parts
Motivated self-starter who is able to take both guidance and initiative
Detail-oriented and committed to deadlines
Works well in a team with a collaborative lens
Bilingual/proficiency in French is an asset
Eligible to work in Canada
Hybrid Work Policy:
IRC has a hybrid model where in-office requirements are based on distance from our Burlington headquarters or a regional office(Surrey EdmontonCalgaryand Ottawa). Depending on where you live this can range fromtwo days a week to one day a month.
Commitment to Accessibility:
Islamic Relief Canada is committed toprovidinginclusive employment opportunities. Accommodation requests are invited at all stages of IRC recruitment hiring and employment processes. We make every effort to provide reasonableaccommodationsin a timely manner. If you have any accommodation requests or questionsregardingthe hiring process contact us at or 1-.
Starting Salary:
$76000.00Required Experience:
Manager