Director of Marketing & Communication
Share
Job Location:
Monthly Salary:
Posted on:
18 hours ago
Vacancies:
1 Vacancy
Job Summary
Pullman Phuket Karon Beach Resort is seeking an experienced and commercially focused Director of Marketing & Communication to lead the hotels marketing strategy and performance.
This role plays a critical leadership function ensuring marketing initiatives directly support revenue growth brand positioning and long-term commercial success while aligning with Pullman and Accor brand standards.
The hotel also incorporates multiple food and beverage outlets each requiring a clear differentiated brand positioning and tailored marketing approach.
Strategic Leadership
- Develop and execute the annual marketing strategy aligned to business objectives and commercial targets
- Identify and leverage opportunities across Conferences & Events Food & Beverage Leisure and Corporate segments
- Drive brand leadership through integrated marketing and strategic storytelling
- Establish and maintain distinct brand positioning strategies for the outlest
- Analyse performance metrics and market insights to optimise ROI and campaign effectiveness
- Champion innovation sustainability and creativity across marketing initiatives
- Campaign Brand & Digital Performance
- Lead end-to-end campaign execution across digital social PR and print
- Ensure brand consistency across all creative assets in line with Accor and Pullman guidelines
- Oversee digital performance across websites SEO SEM CRM paid media and social platforms
- Collaborate with Accor corporate teams to maximise digital and SEO opportunities
- Ensure online content is current engaging and conversion-focused
- Leadership Partnerships & Reporting
- Foster strong collaboration with Accor regional and global marketing teams
- Manage external agencies and suppliers to ensure quality efficiency and brand integrity
- Identify and manage strategic partnerships sponsorships and collaborations
- Represent the hotel at key industry tourism and trade events
- Manage the marketing budget and deliver regular performance and SEO reporting
- This role is typically based at property
Qualifications :
- Demonstrated senior marketing leadership experience preferably within hospitality tourism or lifestyle brands
- Strong commercial mindset with proven results in revenue-driven marketing
- Advanced digital marketing and SEO expertise
- Excellent stakeholder engagement and agency management skills
- Highly analytical results-oriented and strategically minded
Additional Information :
-
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Crisis Management
- Marketing
- Public Relations
- Fundraising
- Media Relations
- Constant Contact
- Strategic Planning
- Social Media Management
- Team Management
- Public Speaking
- Wordpress
- Writing Skills
About Company
As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a com ... View more
