Influencer Marketing Specialist II
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Job Location:
Carlsbad, CA - USA
Monthly Salary:
Not Disclosed
Posted on:
7 hours ago
Vacancies:
1 Vacancy
Job Summary
We are looking for a seasoned Specialist II role on our Influencer team that is excited to take their career to the next level with one of the fastest growing and most exciting apparel brands around! You will play a pivotal role in shaping and scaling our growing influencer strategy to drive brand awareness engagement and measurable ROI across key social platforms. Youll identify negotiate and cultivate authentic partnerships with creators whose values align with Vuoris mission of performance-meets-purpose furthering our overall influencer strategy through a thoughtful mix of paid partnerships product seeding relationship building and event-based activations. Working cross-functionally with Social Creative Paid Media and Legal teams youll lead end-to-end campaign execution - from strategic concepts and contract negotiations to performance analysis and optimization. Youll also manage campaign budgets ensure compliance with disclosure and usage guidelines and leverage insights to continuously refine and elevate Vuoris influencer programs within the broader digital marketing ecosystem.
What youll get to do:
Paid Partnership Management
- Manage day-to-day talent partnerships including trackers briefings events seeding and reporting cross functionally with the Influencer and PR Managers.
- Contribute to overall Influencer strategy progression to achieve brand goals and KPIs in collaboration with cross-functional department coordination.
- Support talent negotiations for tier 2 & 3 partnerships in the fashion and lifestyle space ensuring alignment with broader team business objectives and budget constraints.
- Analyze content performance and provide actionable insights to optimize future influencer and content strategies.
Events
- Assist in the planning and staffing execution of seasonal campaigns and influencer activations ensuring all logistics are handled efficiently including product seeding delivery and influencer communication.
Seeding
- Develop comprehensive monthly seeding target lists identify key influencers and other brand-aligned individuals to maximize visibility and impact.
Influencer Relations
- Maintain an organized influencer database ensuring contact details campaign history and content deliverables are accurately recorded.
Reporting
- Support monthly and quarterly internal reporting practices providing organic and paid insights of Influencer activity.
Qualifications :
Who you are:
- 3 years experience managing paid influencer and talent partnerships programs from ideation of talent profiles through completion of deliverables results reporting and budget management.
- Bachelors degree or equivalent years of experience preferred.
- Experience working in-house at a brand agency-side or with a creator marketplace/platform.
- Deep understanding of current trends cultural movements and the ever-evolving pop culture and influencer landscapes.
- Strong project management abilities with attention to detail; able to manage multiple campaigns simultaneously.
- Familiarly with influencer platforms/tools (i.e. CreatorIQ Aspire Awin etc.) evaluating influencer social metrics FTC guidelines and best practices for key social platforms (i.e. TikTok Instagram YouTube etc.).
- Excellent relationship-building and communication skills with a bonus being a strong influencer network of contacts.
- A positive proactive team-focused and solution-oriented mindset.
Additional Information :
Our investment in you:
At Vuori were proud to offer the following to our employees:
- Health Insurance
- Savings and Retirement Plan
- Employee Assistance Program
- Generous Vuori Discount & Industry Perks
- Paid Time Off
- Wellness & Fitness benefits
The salary range for this role is $70304 per year - $80000 per year.
Vuori is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex gender identity sexual orientation race color religion national origin disability protected Veteran status age or any other characteristic protected by law.
All your information will be kept confidential according to EEO guidelines.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Vuori is re-defining what athletic apparel looks like: built to move and sweat in but designed with a casual aesthetic to transition into everyday life. We draw inspiration from an active coastal California lifestyle; an integration of fitness, creative expression, and life. We aim to ... View more
