Product Marketing Manager

Amazon

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profile Job Location:

Shanghai - China

profile Monthly Salary: Not Disclosed
Posted on: 9 hours ago
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

This role will be responsible for developing and executing go-to-market strategies and building compelling contents that resonate with our target audience. The ideal candidate combines deep marketing expertise with analytical rigor and cross-functional leadership skills.

Key job responsibilities
1) Develop and execute comprehensive go-to-market strategies for product launches and feature releases.
2) Create marketing plans that drive product awareness consideration and adoption across target segments.
3) Collaborate with product and business teams to ensure alignment of go-to-market strategy and marketing priorities.
4) Create compelling marketing contents including product collateral case studies and sales enablement materials.
5) Design and execute integrated marketing campaigns across multiple channels develop Seller success stories and testimonials that demonstrate product value.
6) Build strong relationships with key stakeholders across product business and internal marketing teams. Lead cross-functional initiatives and drive alignment across multiple teams.
7) Define and track key performance indicators (KPIs) to measure marketing effectiveness


- Bachelors degree in marketing Business Communications along with a minimum of 7 years of product marketing experience preferably in B2B sectors.
- Proven track record of developing and executing successful go-to-market strategies and integrated marketing campaigns.
- Strong analytical skills with ability to translate data into actionable insights.
- Excellent written and verbal communication skills with ability to craft compelling contents.
- Experience managing cross-functional projects and influencing stakeholders at all levels.

- Experience leveraging AI machine learning or marketing technology platforms to enhance marketing efficiency and effectiveness.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.


Required Experience:

Manager

This role will be responsible for developing and executing go-to-market strategies and building compelling contents that resonate with our target audience. The ideal candidate combines deep marketing expertise with analytical rigor and cross-functional leadership skills.Key job responsibilities1) De...
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