Marketing Automation and Nurture Specialist

Auckland - New Zealand

Monthly Salary: Not Disclosed

Posted on: 18 hours ago

Vacancies: 1 Vacancy

Department:

Digital Marketing

Job Summary

Description

At GHD we dont just believe in the power of commitment we live and breathe it every day

Thats why we pledge to support and empower our people to make a positive impact when working hand in hand with our business to drive change. Well empower you with the right technology and training as you bring ideas and projects to life.

Together with your colleagues clients and partners you can make an impact that is felt by all. See where your commitment could take you.

Who are we looking for

Were seeking a Marketing Automation and Nurture Specialist to partner with our APAC Marketing teams to help drive business growth and inspire our clients.

Your expertise will be key in enhancing campaign performance maintaining data integrity and aligning our efforts with our commitment to our clients.

What you will do:

Lead marketing automation initiatives to drive demand generation and growth using our MarTech ecosystem and multi-channel campaigns.
Define and continuously refine list segmentation strategies and rules to ensure effective audience targeting and maximize activation of the marketable database.
Create and improve campaigns engagement studio nurtures and automations to feed into personas lead scoring/grading rules personalization and audience engagement programs.
Optimise email campaigns to drive outstanding click-through rates resulting in high-quality marketing qualified leads (MQLs) and contributing to pipeline growth.
Help define setup and administer systems and governance processes for successful marketing use of Marketing Cloud Account Engagement Personalization and Advertising as well as integrations with Salesforce and other tools in the stack.
Partner with marketing and IS teams to drive results resolve marketing issues and support critical business initiatives.
Test and manage consent management rules related lists and ongoing compliance.
Administer email and audience management over and under-targeting rules tag governance folder structure custom objects ongoing clean-up and campaign naming conventions.
Scope out new requirements for systems integrations and process changes that will improve marketings effectiveness. Test and rollout new changes to marketing.
Lead and/or contribute to projects related to optimization of our MarTech stack use of A.I. and future innovations.

What you will bring to the team:

5 years of hands-on experience implementing and using Salesforce (preferably) Marketing Cloud Account Engagement (Pardot) with advanced skills in building and segmenting audiences.
Advanced experience working with Marketing automation and engagement platforms such as Salesforce Marketing Cloud Account Engagement Eloqua Marketo.
Knowledge of CRM campaign automations including building flows within Salesforce CRM ideally using integration platforms such as Zapier Workato Tibco.
Good understanding of key MarTech tools such as Adobe Target or Salesforce Marketing Cloud Personalization and Analytics platforms including Google Analytics Salesforce Marketing Cloud Intelligence Power BI.
Strong problem-solving skills - able to work with incomplete information to design and document effective solutions (white space solutioning).
Excellent presentation skills - confident communicating marketing technology plans and progress to a variety of stakeholders helping teams understand the business value.
Able to work independently with strong attention to detail and a flexible resourceful approach to delivering results.
Comfortable managing multiple projects across global time zones in a fast-paced deadline-driven environment.
Empathetic and culturally aware with the ability to collaborate effectively across diverse teams.
Self-motivated and curious with a strong desire to stay up to date on MarTech and AI trends and best practices.

This role can be based in any of our GHD offices in New Zealand.

InterestedApply by 6 February 2026

Contact: Josie Lubo Talent Acquisition Business Partner

Ki GHD ka ākina te kaimahi e mātou kia tutuki ōna ake moemoeā. Nā te mea ko te kaha o te tangata te tuarā o te pakihi. Nā reira he hiahia nō mātou ki te whiwhi kaimahi nō ngā ahurea tuakiri maha nō whenua rerekē tane mai wahine mai.

At GHD we encourage individual achievement and recognize the strength of a diverse workforce. GHD is committed to providing Equal Employment Opportunities and invites applications from people of all nationalities genders and cultural backgrounds.

We respectfully ask that no agency resumes be presented at this stage.

#LI-JL1

#LI-Hybrid

Required Experience:

DescriptionAt GHD we dont just believe in the power of commitment we live and breathe it every dayThats why we pledge to support and empower our people to make a positive impact when working hand in hand with our business to drive change. Well empower you with the right technology and training as yo...

Description

At GHD we dont just believe in the power of commitment we live and breathe it every day

Together with your colleagues clients and partners you can make an impact that is felt by all. See where your commitment could take you.

Who are we looking for

Were seeking a Marketing Automation and Nurture Specialist to partner with our APAC Marketing teams to help drive business growth and inspire our clients.

Your expertise will be key in enhancing campaign performance maintaining data integrity and aligning our efforts with our commitment to our clients.

What you will do:

Lead marketing automation initiatives to drive demand generation and growth using our MarTech ecosystem and multi-channel campaigns.
Define and continuously refine list segmentation strategies and rules to ensure effective audience targeting and maximize activation of the marketable database.
Create and improve campaigns engagement studio nurtures and automations to feed into personas lead scoring/grading rules personalization and audience engagement programs.
Optimise email campaigns to drive outstanding click-through rates resulting in high-quality marketing qualified leads (MQLs) and contributing to pipeline growth.
Help define setup and administer systems and governance processes for successful marketing use of Marketing Cloud Account Engagement Personalization and Advertising as well as integrations with Salesforce and other tools in the stack.
Partner with marketing and IS teams to drive results resolve marketing issues and support critical business initiatives.
Test and manage consent management rules related lists and ongoing compliance.
Administer email and audience management over and under-targeting rules tag governance folder structure custom objects ongoing clean-up and campaign naming conventions.
Scope out new requirements for systems integrations and process changes that will improve marketings effectiveness. Test and rollout new changes to marketing.
Lead and/or contribute to projects related to optimization of our MarTech stack use of A.I. and future innovations.

What you will bring to the team:

5 years of hands-on experience implementing and using Salesforce (preferably) Marketing Cloud Account Engagement (Pardot) with advanced skills in building and segmenting audiences.
Advanced experience working with Marketing automation and engagement platforms such as Salesforce Marketing Cloud Account Engagement Eloqua Marketo.
Knowledge of CRM campaign automations including building flows within Salesforce CRM ideally using integration platforms such as Zapier Workato Tibco.
Good understanding of key MarTech tools such as Adobe Target or Salesforce Marketing Cloud Personalization and Analytics platforms including Google Analytics Salesforce Marketing Cloud Intelligence Power BI.
Strong problem-solving skills - able to work with incomplete information to design and document effective solutions (white space solutioning).
Excellent presentation skills - confident communicating marketing technology plans and progress to a variety of stakeholders helping teams understand the business value.
Able to work independently with strong attention to detail and a flexible resourceful approach to delivering results.
Comfortable managing multiple projects across global time zones in a fast-paced deadline-driven environment.
Empathetic and culturally aware with the ability to collaborate effectively across diverse teams.
Self-motivated and curious with a strong desire to stay up to date on MarTech and AI trends and best practices.

This role can be based in any of our GHD offices in New Zealand.

InterestedApply by 6 February 2026

Contact: Josie Lubo Talent Acquisition Business Partner

We respectfully ask that no agency resumes be presented at this stage.

#LI-JL1

#LI-Hybrid

Required Experience:

Key Skills

Controlling Experience
Distributed Control Systems
Pardot
Crystal Reports
Marketing Automation
Salesforce Marketing Cloud
Warehouse Management
HubSpot
Responsys
Email Marketing
Leadership Experience
Programmable Logic Controllers

Apply Now

About Company

GHD

GHD is one of the world’s leading professional services companies operating in the global markets of water, energy and resources, environment, property and buildings, and transportation. We provide engineering, architecture, environmental, advisory, digital and construction services t ... View more

View Profile View Profile

AI AutoApply

Apply to 100+ jobs with one click