Senior Demand Generation Lead
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Job Location:
Monthly Salary:
Posted on:
14 hours ago
Vacancies:
1 Vacancy
Job Summary
Job description
The role
Were looking for a Senior Demand Generation Lead to own and accelerate our demand engine at a critical moment for the company.
This is a high-impact role sitting at the intersection of Marketing and Sales with direct exposure to leadership and clear accountability on pipeline impact. The role exists to turn a shared MarketingSales strategy into fast rigorous execution ensuring demand generation remains a growth drivernot a bottleneck.
Youll lead the Demand Marketing team coordinate cross-functional stakeholders and work daily with Sales leadership (including the co-founders). This role is for someone who thrives in high-expectation environments can operate autonomously and combines strategic clarity with hands-on execution.
Responsibilities
Campaign Coordination
Own the end-to-end execution of demand gen campaigns from strategic input to delivery and results.
Define detailed execution plans for campaigns including scope timelines stakeholders budgets and success metrics.
Coordinate cross-functional stakeholders (Marketing Sales Customer Success Solution Architects) with a strong focus on alignment with the UK Sales team.
Plan and execute digital and physical initiatives (events roadshows field activities).
Act as a playercoach: leading the team while remaining operational when needed.
Sales Enablement
Coordinate the production of sales assets supporting the commercial cycle
Ensure continuous alignment with Sales to guarantee real impact of the assets produced.
Demand Metrics & Analytics
Track and report ROI of campaigns and events.
Analyze contribution to pipeline and revenue.
Continuously optimize initiatives based on data and performance insights.
Work closely with Sales leadership to align on conversion pipeline health and priorities.
Team Management
Lead and develop the Demand Marketing team.
Manage planning sprint execution and reviews.
Support team growth through coaching feedback and clear ownership.
Coordinate closely with the Marketing Director and other teams to ensure consistency
Job requirements
Experience
5 years of experience in B2B tech environments across Marketing Sales Product or account-facing roles.
Proven experience in leading teams and managing people.
Strong track record of owning and delivering complex projects end-to-end.
Direct exposure to executive leadership / top management.
Mandatory: hands-on experience working very closely with Sales teams (daily collaboration not occasional alignment).
Experience in scale-up or high-growth companies is a plus.
Exposure to international go-to-market motions especially UK/global is a plus.
Skills
Strong organizational and time-management skills able to handle multiple parallel initiatives.
Solid capability in campaign planning and execution from strategic input to operational delivery and lead handoff to Sales.
Strong project management skills across internal teams and external vendors/partners.
Comfortable with data metrics and reporting: able to track interpret and optimize performance.
Strong understanding of the B2B tech market including buying cycles and decision-makers.
Excellent English fluent and professional (near-native level required).
Attitude
Commercially minded: focused on pipeline and revenue impact not just MQLs.
Passionate and curious about the market and the product.
High sense of ownership and accountability.
Scrappy and execution-oriented: able to move forward even in imperfect or ambiguous conditions.
Builder mindset: comfortable creating structure and clarity where they dont yet exist.
Thrives in close collaboration with Sales while fully owning Marketing KPIs.
Strong communication and interpersonal skills able to influence without authority.
We offer
A competitive total-reward package
We offer a four-dimension package: Compensation (fixed and variable) Benefits Growth opportunities an inspiring Culture.
Hybrid Workplace
We adopt a hybrid work scheme to support work-life balance with a flexible approach that combines working in the office and working from home (or anywhere).
DE&I
As stated in our Manifesto we reject any form of discrimination and we strive every day to embrace diversity and to guarantee inclusion.
L&D and perks
Training path and access to Mia-Platform hub with a vastity of training courses.
Team building and many surprising events.
All done!
Your application has been successfully submitted!
Required Experience:
Senior IC
Key Skills
- Sales Experience
- Door-to-Door Experience
- B2B Sales
- Time Management
- Marketing
- Cold Calling
- Salesforce
- Inside Sales
- Telemarketing
- Customer relationship management
- CRM Software
- Lead Generation
About Company
Mia-Platform allows you to create an internal developer platform (IDP), self-serve developers, and deploy applications faster.
