Divisional Vice President (DVP), Global Strategic Marketing
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Job Location:
Pleasanton, CA - USA
Monthly Salary:
$ 247300 - 494700
Posted on:
10 hours ago
Vacancies:
1 Vacancy
Job Summary
JOB DESCRIPTION:
Working at Abbott
At Abbott you can do work that matters grow and learn care for yourself and family be your true self and live a full life. Youll also have access to:
Career development with an international company where you can grow the career you dream of
Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year
An excellent retirement savings plan with high employer contribution
Tuition reimbursement the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelors degree
A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune
A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity working mothers female executives and scientists
The Opportunity
Develop and implement a marketing strategy for product positioning market penetration and pricing that strengthens the organizations competitive position and aligns with its mission vision and objectives. This role is pivotal in driving divisional growth and innovation within the Heart Failure business leveraging expertise in cardiovascular products and digital platforms to deliver exceptional customer experiences.
What Youll Work On
- Strategic Leadership: Develop and execute key divisional strategies to achieve ambitious growth plans in the Heart Failure division.
- Product Management Excellence: Drive strong product management practices ensuring lifecycle planning and portfolio optimization for cardiovascular products.
- Upstream Marketing & Launches: Lead upstream marketing initiatives and deliver successful product launches that meet market needs and regulatory requirements.
- Cross-Functional Collaboration: Build and maintain strong partnerships with R&D Regulatory and Commercial teams to ensure seamless execution of marketing strategies.
- Customer Experience & Digital: Champion customer-centric approaches and leverage digital platforms to enhance engagement and experience across the product a digital ecosystem which plays a critical role in remote patient management by enabling continuous data flow and proactive care.
- Market Intelligence and Insights: Monitor analyze and evaluate market trends consumer behavior and competitor activity to identify opportunities based on deep insights into customer needs clinical workflows and competitive dynamics.
- Customer Engagement: Cultivate relationships with strategic customers to maximize business interests and market penetration.
- Talent Leadership: Act as a talent magnet and builder attracting developing and retaining top marketing talent to support divisional growth.
- Executive Contribution: Participate in business planning at the executive level ensuring marketing priorities align with organizational objectives.
Required Qualifications
- Bachelors degree in Business or related field
- Minimum 8 years in marketing leadership roles with demonstrated success in upstream marketing product launches and cross-functional collaboration
- Working knowledge of cardiovascular products and regulatory landscape (Class II/III)
Preferred Qualifications
- MBA or higher education preferred
- Experience in cardiovascular or HeartFailure or related markets strongly desired
- Strong understanding of customer experience and digital platforms
Learn more about our health and wellness benefits which provide the security to help you and your family live full lives:
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer committed to employee diversity.
Connect with us at on Facebook at and on Twitter @AbbottNews and @AbbottGlobal
The base pay for this position is
$247300.00 $494700.00In specific locations the pay range may vary from the range posted.
JOB FAMILY:
Marketing Support
DIVISION:
HF Heart Failure
LOCATION:
United States > Pleasanton : 6101 Stoneridge Dr
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes 25 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.
EEO is the Law link - English: EEO is the Law link - Espanol: Experience:
Exec
Key Skills
- Digital Marketing
- Performance Marketing
- B2B Sales
- Marketing
- SAAS
- Growing Experience
- Pardot
- Attribution Modeling
- Marketing Automation
- Customer Segmentation
- Martech
- Lead Generation
About Company
WHO WE ARE CREATING LIFE-CHANGING TECHNOLOGY From removing the regular pain of fingersticks as people manage their diabetes to connecting patients to doctors with real-time information monitoring their hearts, from easing chronic pain and movement disorders to testing half the world’s ... View more
