Manager Marketing Operations

We are looking for a highly organized and strategic Program Manager to support and scale our Marketing Operations function. This is a managerial role with at least one direct report responsible for driving execution across marketing systems data quality initiatives operational workflows and cross-functional projects.

This role is focused on program and project management stakeholder alignment operational governance and team leadership. You will not be hands-on configuring platforms but you will guide teams collaborate with specialists manage dependencies and ensure projects are delivered successfully.

Key Responsibilities

Program Management & Delivery

• Lead end-to-end management of key Marketing Operations initiatives (automation improvements lead lifecycle programs enrichment and data quality projects compliance workflows platform integrations routing/scoring updates etc.).
• Define project scope timelines milestones risks and success metrics for each initiative.
• Coordinate across Marketing Sales RevOps Analytics IT Product and vendor teams to ensure smooth execution.
• Maintain project plans documentation communication cadences stakeholder updates and risk logs.

People Management

• Manage and mentor at least one direct report.

• Provide guidance on prioritization execution career development documentation standards and operational rigor.

• Foster a culture of accountability clarity and continuous improvement.

Operational Ownership

• Partner with MoPs specialists to prioritize and sequence operational improvements.

• Collaborate with Finance and procurement to track budgets vendor engagements and operating expenses.

• Collaborate with the Analytics team to define reporting needs and understand underlying data requirements.

• Identify systemic gaps streamline processes and propose improvements that enhance operational efficiency and marketing effectiveness.

•  

• Drive cross-functional alignment to ensure processes data flows and priorities are understood and executed consistently.

Qualifications :

Professional Qualifications

• 1015 years of experience in Marketing Operations Revenue Operations or Program Management.

• Experience managing at least one direct report including coaching performance management and project oversight.

• Strong functional understanding of B2B SaaS marketing processes: lead flow routing scoring enrichment campaign operations automation and CRM interactions.

• Familiarity with Tech Stacks like Marketo Salesforce Allocadia Databricks Power BI Tableau.

• Demonstrated success leading complex cross-functional projects.

• Strong analytical aptitude with ability to interpret data and collaborate with analytics teams.

• Excellent communication stakeholder management and organizational skills.

• Comfortable working in fast-paced evolving and ambiguous environments.

Additional Information :

At Freshworks we have fostered an environment that enables everyone to find their true potential purpose and passion welcoming colleagues of all backgrounds genders sexual orientations religions and ethnicities. We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant richer environment that boosts the goals of our employees communities and business. Fresh vision. Real impact. Come build it with us.

Remote Work :

No

Employment Type :

Full-time