Digital Marketing Manager

Employment Type:Full-time/Permanent

Location:FullOn-site

Department:D2CSales

ReportsTo:D2CSalesTeamLeader

About the Role:

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Responsibilities

• CreateandimplementcomprehensiveB2Bmarketingstrategiesaimedatdrivingleadgenerationandcustomeracquisition.
• Leadtheexecutionofmarketinginitiativesacrossmultiplechannelsincludingemaildigitaladsandpartnerships.
• Managetheend-to-endprocessofmarketingcampaignsensuringseamlesscoordinationacrossteamsandtimelydelivery.
• Continuouslyanalyzeandadjustcampaigntacticsbasedonperformancemetricsandmarketshiftstomaximizeresults.
• Trackandevaluatetheeffectivenessofmarketingeffortsfocusingonkeyperformanceindicatorssuchasleadconversionandsalesgrowth.
• Developdetailedperformancereportsforstakeholdershighlightingsuccessesobstaclesandareasforfutureimprovement.
• Workinconjunctionwithsalesproductanddesignteamstoensuremarketinginitiativesalignwithoverallbusinessobjectives.
• Incorporatefeedbackfromsalesandproductteamstofine-tunemarketingstrategiesandimprovecampaignoutcomes.
• StayinformedonB2Bmarketingtrendscompetitorstrategiesandemergingtechnologiestoensurecompetitivepositioning.
• Proposeandintegrateinnovativemarketingtoolsandtechniquestokeepmarketingeffortsfreshandimpactful.

Qualifications

• BachelorsDegreeinBusinessAdministrationMarketingorarelatedfield.
• Minimumof5yearsofexperienceinmarketingpreferablywithinaB2Benvironmentfocusingoncustomeracquisitionandrelationshipmanagement.
• StrongproficiencyinCRMplatformssuchasSalesforceHubSpotorsimilarwithaprovenabilitytomanagecustomerdataandoptimizesalesfunnels.
• Excellentprojectmanagementskillswiththeabilitytoprioritizetasksmeetdeadlinesandworkacrossvariousteamstoachievebusinessobjectives.
• Advancedknowledgeofmarketingautomationtools()anddigitalmarketingstrategiessuchasemailmarketingcontentcreationandsocialmediamarketing.
• Stronganalyticalskillswiththeabilitytointerpretdatageneratereportsandmakedata-drivendecisionsthatimprovemarketingperformanceandROI.
• Exceptionalcommunicationandinterpersonalskillscapableofleadingcross-functionalteamsandcollaboratingwithexternalpartnersandstakeholders.
• StrongproficiencyinCRMplatformssuchasSalesforceHubSpotorsimilarwithaprovenabilitytomanagecustomerdataandoptimizesalesfunnels.
• Excellentprojectmanagementskillswiththeabilitytoprioritizetasksmeetdeadlinesandworkacrossvariousteamstoachievebusinessobjectives.
• Advancedknowledgeofmarketingautomationtools()anddigitalmarketingstrategiessuchasemailmarketingcontentcreationandsocialmediamarketing.
• Stronganalyticalskillswiththeabilitytointerpretdatageneratereportsandmakedata-drivendecisionsthatimprovemarketingperformanceandROI.
• Exceptionalcommunicationandinterpersonalskillscapableofleadingcross-functionalteamsandcollaboratingwithexternalpartnersandstakeholders.

WhyJoinUs

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ReadytoTaketheNextStep

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Allqualifiedapplicantswillreceiveconsiderationforemploymentwithoutregardtoracecolorreligionsexagegendersexualorientationgenderidentitynationalorigindisabilitystatusasaprotectedveteranoranycharacteristicprotectedbyapplicablefederalstateorlocallaw.

All qualified applicants will receive consideration for employment without regard to race color religion sex age gender sexual orientation gender identity national origin disability status as a protected veteran or any characteristic protected by applicable federal state or local law.