Skeelz is recruiting for one of its partner companies Laroy Group an international group operating in the pet care industry.
As part of the evolution of its commercial strategy Laroy Group is creating a new E-Commerce & Digital Platforms department to strengthen its online presence and accelerate growth across digital channels.
Laroy Group designs develops and distributes high-quality products dedicated to pet well-being combining strong brands innovation and long-term partnerships across international markets. The companys culture is built on four core values Respect Open Communication Team Spirit and Commitment which guide everyday collaboration and decision-making.
Digital channels are becoming a key growth driver for Laroy Group. To support this ambition the company is launching a third commercial pillar fully dedicated to e-commerce and digital platforms alongside its existing sales organizations.
By joining Laroy Group as E-commerce & Digital Platforms Business Manager you will play a central and structuring role in this transformation. This is not a role focused on incremental optimisation but a true build-up mission: defining the strategy setting the foundations delivering results and shaping the future of digital commerce within the group.
You will report to both the Group CEO and the Director of Commercial Business Development and work at the crossroads of strategy execution and leadership in close collaboration with marketing logistics and senior management. Starting with Amazon and progressively expanding to other platforms and hybrid models you will directly impact how Laroy Groups brands perform scale and grow online.
This role offers strong autonomy visibility and long-term perspective with the opportunity to grow a team influence commercial direction and leave a lasting footprint on Laroy Groups digital journey.
This is a build-up role combining strategic vision and hands-on execution.
You will be responsible for creating structuring and scaling Laroy Groups e-commerce activity starting with Amazon and progressively expanding to other digital platforms and hybrid models.
You will be fully embedded within the commercial organization and will actively contribute to commercial management decisions.
Analyse Laroy Groups historical performance with Amazon and define a clear roadmap to relaunch and optimize the channel
Execute this roadmap in a hands-on manner from setup to performance monitoring
Coordinate internally with Marketing teams and/or Amazon agencies for:
Product and brand page content
Campaign strategy and execution
Work closely with logistics and supply chain teams to ensure smooth operational flows to Amazon
Co-build together with the commercial management team a structured approach for:
Other e-commerce platforms
Hybrid and emerging digital sales models
Monitor market trends and identify new growth opportunities
Define and drive a long-term vision for the E-Commerce & Digital Platforms department
Anticipate future needs in terms of:
Team growth
Turnover and margin
Organizational structure
This role is designed to grow over time both in scope and impact.
Strong experience in e-commerce and digital platforms ideally in an international or multi-brand environment
Proven ability to build and scale a business activity from scratch
Comfortable combining strategy execution and stakeholder management
Business-oriented analytical and data-driven
Able to operate autonomously while collaborating closely with cross-functional teams
You demonstrate a strategic leadership profile including accountability influence decisiveness analytical thinking creativity result orientation and a strong sense of ownership.
Excel (advanced level)
PowerPoint
ERP / CRM / PIM tools
Web analytics tools
SEO & SEA fundamentals
Business intelligence tools (e.g. QlikView or equivalent)
A high-impact strategic role with direct influence on commercial performance
The opportunity to build and scale a new department from the ground up
Strong exposure to senior leadership and cross-functional teams
A values-driven international company with long-term ambitions
Initial qualification interview with a Skeelz Talent Partner
Interview with Laroy Groups HR manager Yasmine
Interview with Laroy Groups CEO Thomas
Interview with Laroy Groups Director of Commercial Business Development Bob
Final discussions and reference checks
Des entreprises qui grandissent. Des équipes qui se construisent. Des talents qui s’accomplissent. Ensemble, écrivons la suite. ✨