Omni Channel Marketing Manager

Valhalla, NY - USA

Monthly Salary: Not Disclosed

Posted on: 6 hours ago

Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

Position Overview

The Omni-Channel Marketing Manager is responsible for executing FNAC-EIDs omni-channel strategy with a primary focus on generating audience engagement through the effective deployment of editorial content across various marketing channels and platforms. This role translates strategy into action ensuring the brand is represented clearly consistently and authentically across all public-facing social and community channels.

Serving as a key internal and external mouthpiece of the brand this role works in close collaboration with the broader marketing team to ensure that the overall digital marketing approach effectively supports key initiatives ranging from brand campaigns to product launches and critical business priorities.

This role also plays a central role in planning and managing the marketing communications calendar ensuring content campaigns and key moments are thoughtfully sequenced coordinated and executed across channels.

Company Overview

At FUJIFILM North America Corporation we are many things to both consumers and business customers. Were looking for passionate mission-driven people to help us continue to innovate.

With five operating divisions theres a lot of opportunity to find your niche and make an impact. Perhaps youll click with our Imaging Division that provides one-time-use cameras digital printing equipment and instax. Maybe youll get charged up about our Electronic Imaging Division that markets digital cameras lenses and accessories for content creators. Or you might have your eye on our Optical Devices Division which provides optical lenses for the broadcast cinematography videography and industrial markets. You could be drawn to our Business Innovation Divisionthey develop office and commercial print solutions and enable digital transformation. And if youre interested in tape check out our Industrial Products Divisionthey develop data storage solutions.

We offer a collegial culture and a flexible work environment. Our headquarters is in Valhalla New York a quaint town just one hour north of New York City.

Fujifilm is globally headquartered in Tokyo with over 70000 employees across four key business segments of healthcare electronics business innovation and imaging. We are guided and united by our Group Purpose of giving our world more smiles. Visit: Description

Key Job Responsibilities:

Marketing Communications Planning & Calendar Management

Own and maintain the marketing communications calendar for social digital and related brand communications.
Plan and coordinate timing of editorial content campaigns launches sponsorships partnerships and key brand moments.
Ensure alignment across marketing editorial performance CRM ecommerce events and retail initiatives.
Manage prioritization sequencing and timing of communications to support business and brand objectives.
Proactively flag conflicts gaps or timing risks and escalate as needed.

Social Media Execution & Brand Voice

Own day-to-day execution of FNAC-EIDs social media presence across owned platforms in partnership with Social Media Manager.
Manage social content calendars publishing schedules platform-specific execution
Provide regular reporting and performance tracking alongside insight and interpretation of key analytics.
Ensure brand voice tone and messaging are consistent accurate and culturally relevant.
Act as a steward of the brand in real-time public-facing environments.

Community Management

Oversee community engagement and moderation in partnership with the Social Media Community Manager.
Ensure timely professional and on-brand responses across platforms.
Monitor audience sentiment and surface insights to internal stakeholders.

Omni-Channel Campaign & Launch Support

Execute the social media components of omni-channel campaigns and product launches.
Translate campaign direction and sequencing into clear social execution plans.
Ensure social efforts align with paid media CRM ecommerce events and retail initiatives.

Cross-Functional Collaboration

Work closely with Growth & Performance Marketing to align organic and paid social efforts.
Partner with Marketing Automations & CRM to support lifecycle messaging launches and retention initiatives.
Collaborate with Editorial and Sponsorship teams to amplify storytelling through social channels.

Insights & Reporting

Partner with Marketing Insights & Analysis to track and report on social performance.
Monitor engagement growth and content performance to inform optimization.
Contribute social learnings to campaign and omni-channel performance discussions.

Learning & Development

Develop fluency in omni-channel planning sequencing and measurement under the mentorship of Omni-Channel & Communications Strategy.
Build a strong understanding of how social integrates into broader customer journeys.
Grow toward increased strategic responsibility over time.

Key Performance Indicators (KPIs)

Primary (Owned)

Social execution quality and on-time delivery
Brand voice consistency across platforms
Social engagement rates follower growth watch time and completion rates
Community responsiveness and tone
Successful social activation of priority campaigns and launches
Accuracy completeness and effectiveness of the marketing communications calendar

Secondary (Contributory)

Effectiveness of collaboration with Performance Marketing and CRM
Quality of social insights shared with cross-functional teams
Post-campaign social reporting and learnings

Qualifications

Bachlors degree or equivalent work experience
35 years of experience in social media content marketing or integrated marketing roles.
Proven experience marketing brands or products through social media and managing social campaigns.
Hands-on experience managing brand social channels and content calendars.
Strong understanding of social platforms community engagement and brand voice development.
Experience collaborating with performance marketing and CRM teams.
Highly organized execution-focused and comfortable working cross-functionally.
Strong written communication skills with sound judgment in public-facing environments.
Effective team management skills with an openness to creative ideation and alternative problem-solving approaches.
Strong project management skills and attention to detail.

Desired Skills

Technical proficiency with SAP Adobe Commerce and business intelligence tools.
Advanced Excel skills including complex formulas and PivotTables.
Proficiency in Microsoft PowerPoint and Word.
Strong analytical detail-oriented mindset with solid quantitative aptitude.
Proven ability to identify prioritize and solve problems with strong organizational and time-management skills.
Clear confident communication skills across internal teams and stakeholders.
Familiarity with social analytics and management tools (e.g. Sprout Social) project management platforms (e.g. Asana Airtable Hive) and creative tools such as Adobe Creative Suite Canva and Figma is a plus.

Salary and Benefits:

Up to $95000 plus bonus depending on experience
Medical Dental Vision
Life Insurance
401k
Paid Time Off

#LI-Hybrid

EEO Information

Fujifilm is committedto providing equal opportunities in hiring promotion and advancement compensation benefits and training regardless of nationality age gender sexual orientation or gender identity race ethnicity religion political creed ideology national or social origin disability veteran status etc.

ADA Information

If you require reasonable accommodation in completing this application interviewing completing any pre-employment testing or otherwise participating in the employee selection process please direct your inquiries to our HR Department ().

Required Experience:

Manager

Position OverviewThe Omni-Channel Marketing Manager is responsible for executing FNAC-EIDs omni-channel strategy with a primary focus on generating audience engagement through the effective deployment of editorial content across various marketing channels and platforms. This role translates strategy...