Video Marketing Lead- Product Marketing

Black Duck Software Inc. helps organizations build secure high-quality software minimizing risks while maximizing speed and productivity. Black Duck a recognized pioneer in application security provides SAST SCA and DAST solutions that enable teams to quickly find and fix vulnerabilities and defects in proprietary code open source components and application behavior. With a combination of industry-leading tools services and expertise only Black Duck helps organizations maximize security and quality in DevSecOps and throughout the software development life cycle.

Video Marketing Lead Product Marketing

Join Black Duck to visually tell our story. We help organizations build secure high-quality software minimizing risk and accelerating innovation. Your work will showcase our portfolio through compelling video that drives awareness engagement pipeline and retention.

Why Youll Love This Role

Youll help execute the video strategy powering launches demos customer stories and growth experiments. If you thrive at the intersection of storytelling performance creative and rapid iteration youll have real impact.

Role Overview

As Video Marketing Lead youll help develop narratives produce content and execute video strategy. Youll support short- and long-form videosfrom UGC-style tests to polished assets. Youll collaborate on visual design improvements ensuring video and motion align with our brand. This hands-on collaborative role enables teams to use video as a core storytelling platform.

What Youll Do

• Collaborate with Marketing Product Management Sales Engineering and Enablement to align video content with customer stories sales plays and training.
• Work with analytics and demand generation teams to analyze and report performance; run A/B tests; connect video metrics to funnel outcomes and share learnings.
• Produce short-form performance-oriented content and test hooks intros pacing and formats at high velocity.
• Ensure video SEO: implement transcripts captions VTT files and metadata for AI indexing and search optimization.
• Support the video lifecycle: strategy scripting storyboarding production editing motion publishing and reporting.
• Shape our visual design system: infuse motion design principles into brand and templatize repeatable video creation.

Secondary Responsibilities

• Champion video and design tooling: Adobe Suite Descript Firefly
• Manage video hosting vendors (Brightcove YouTube) and optimize workflows for publishing analytics and integration.
• Coach stakeholders to guide storytelling improve recording quality and elevate demos.
• Enable marketing team to self-produce video content using approved tools and templates.
• Assist in building video assets (gifs motion graphics thumbnails) to maximize engagement.

What Were Looking For

• 35 years in video production social/brand/educational content or growth creative with a portfolio of content.
• Hands-on editing and motion skills: Adobe Premiere Pro After Effects (or equivalents); color audio basic animation and finishing.
• AI-native creativity: experience with AI video tools and curiosity to prototype new techniques.
• Strong storytelling: scriptwriting interview direction narrative structure and visual hierarchy; ability to translate technical content into engaging video.
• Channel fluency: YouTube Studio website CMS video SEO marketing automation and analytics.
• Operational excellence: clear briefs timelines stakeholder management and process templatization.
• Experience in B2B SaaS product demo/overview creation; developer or security audience familiarity.
• Travel (10%) for shoots customer stories or events.
• Portfolio (video samples and performance highlights) to share.

Nice to Have

• Experience designing collateral and visual systems (Figma/Adobe/LottieFiles).
• Experience with AI tooling (ChatGPT Gemini Copilot Claude).
• Familiarity with DAM Asana/Monday Confluence Jira.

The base salary range across the U.S. for this role is between $82400-$123600. In addition this role is eligible for a bonus. Black Duck offers a competitive total rewards package. The actual compensation offered will be based on a number of job-related factors including location skills experience and education.

Black Duck considers all applicants for employment without regard to race color religion sex gender preference national origin age disability or status as a Covered Veteran in accordance with federal addition Black Duck complies with applicable state and local laws prohibiting discrimination in employment in every jurisdiction in which it maintains facilities. Black Duck also provides reasonable accommodation to individuals with a disability in accordance with applicable laws.