Director of Lifecycle and Account Based Marketing

EliseAI

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profile Job Location:

New York City, NY - USA

profile Monthly Salary: $ 200000 - 250000
Posted on: Yesterday
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

About EliseAI

At EliseAI were improving the industries that matter most: housing and healthcare. Everyone needs a place to live and access to quality healthcare yet both are often harder to secure than they should be.

By integrating AI agents deeply into existing workflows we make them more efficient reduce costs and improve the experience for everyone.

  • Housing: We simplify how renters tour apartments sign leases submit maintenance requests and stay connected with their property teambringing everything they need for their home into one place.

  • Healthcare: We make it easy to schedule appointments complete intake forms and we help patients communicate with providers so everyone can focus on health instead of paperwork.

With EliseAI organizations reduce manual work improve accessibility and deliver a seamless experience across essential services. We recently raised a $250 million Series E round led by Andreessen Horowitz to accelerate this mission.

About the Role

As Director of Lifecycle & Account-Based Marketing youll own EliseAIs most critical revenue-driving programs combining precision Account-Based Marketing (ABM) with full-funnel lifecycle marketing to accelerate pipeline increase win rates and drive long-term customer growth.

Youll lead a high-performing team while remaining hands-on building and executing highly targeted multi-channel programs for our highest-value accounts and scalable lifecycle journeys that convert prospects into customers and customers into long-term partners. Partnering closely with Sales Product Marketing RevOps and Marketing Ops youll operate at the center of our enterprise go-to-market strategy.

Key Responsibilities

  • Own and scale a unified ABM and lifecycle strategy across 1:1 1:few and 1:many programs

  • Lead mentor and develop a team of lifecycle and ABM marketers while maintaining hands-on ownership of key initiatives

  • Partner with Sales and RevOps on target account selection segmentation and insights

  • Plan and execute integrated campaigns across email digital ads direct mail events in-app SMS and executive programs

  • Drive mid- and bottom-funnel conversion pipeline velocity and deal acceleration

  • Build on existing onboarding engagement and expansion programs that increase adoption and lifetime value

  • Align closely with Sales through messaging playbooks and campaign coordination

  • Define success metrics and continuously test measure and optimize performance

  • Leverage ABM CRM and marketing automation tools to build scalable repeatable programs

  • Attract top-tier talent to join our driven team

Move at rocket speed build something massive.

Were scaling fast solving real client problems with precision and ambition. Here you own your impact; full autonomy no micromanagement no fluff.

We hire the best expect the best and give you the masterclass of your career. Its hard its intense and its the most rewarding work youll ever do. If youre hungry driven and ready to build something massive climb aboard.

Requirements

  • 8 years of B2B marketing experience across ABM lifecycle or demand generation ideally in B2B SaaS or AI

  • 3 years owning ABM programs for enterprise accounts

  • Experience managing and scaling marketing teams with a strong player-coach mindset

  • Proven ability to drive pipeline revenue retention and expansion

  • Strong understanding of enterprise sales cycles and lifecycle stages

  • Hands-on experience with ABM platforms CRM and marketing automation tools

  • Data-driven highly organized and comfortable managing complex multi-channel campaigns

  • Strong cross-functional collaboration skills especially with Sales

  • Willingness to work in person at our office 4-5 days a week

Why Join

Growth and impact. Its not often that you can get in on the ground floor of a funded (unicorn!) startup thats scaling so fast. That means that instead of following a playbook youll be writing it. Every single day you will be challenged to identify how we can scale and execute on it. Youll learn what works when you succeed and what doesnt when you fail. Either way the rest of the team will be here to support you.

Benefits

In addition to the growth and impact youll have at EliseAI we offer competitive salaries along with the following benefits:

  • Equity in the company

  • Medical Dental and Vision premiums covered at 100%

  • Fully paid parental leave

  • Commuter benefits

  • 401k benefits

  • Fitness & home services stipend to cover part of your expenses so you can focus on what matters

  • A collaborative in-office environment with an open floor plan fully stocked kitchen and all meals covered in the office

  • Unlimited vacation and paid holidays

  • Well cover relocation packages and make the move exciting not painful!

Job Compensation Range

The salary range for this role is $200000 - $250000. EliseAI offers a competitive total rewards package which includes base salary equity and a comprehensive benefits & perks package. Exact compensation is determined based on a number of factors including experience skill level location and qualifications which are assessed during the interview process. Additional details about total compensation and benefits will be provided by our Recruiting Team during the hiring process.

EliseAI provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws.

Please note that employment with EliseAI is on an at-will basis which means that either the employee or the company may terminate the employment relationship at any time with or without cause or notice.

Pursuant to the San Francisco Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

If you need assistance and/or a reasonable accommodation in the application or recruiting process due to a disability please contact us at


Required Experience:

Director

About EliseAIAt EliseAI were improving the industries that matter most: housing and healthcare. Everyone needs a place to live and access to quality healthcare yet both are often harder to secure than they should be. By integrating AI agents deeply into existing workflows we make them more efficient...
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Key Skills

  • Crisis Management
  • Marketing
  • Public Relations
  • Fundraising
  • Media Relations
  • Constant Contact
  • Strategic Planning
  • Social Media Management
  • Team Management
  • Public Speaking
  • Wordpress
  • Writing Skills