Performance Marketing Manager

HR POD - Hiring Talent Globally

Job Location:

Lahore - Pakistan

Monthly Salary: Not Disclosed

Posted on: 2 days ago

Vacancies: 1 Vacancy

Job Summary

Requirements:

Bachelors or Masters degree in Marketing Business Administration or a related field
7 years of experience in performance marketing with proven leadership in multi-brand high-scale digital environments
Demonstrated success in managing large-scale multi-channel campaigns with measurable ROI and sustainable growth impact
Strong hands-on expertise with Google Analytics (GA4) Google Tag Manager HubSpot Power BI / Looker Studio and attribution tools
Deep understanding of key digital metrics including CTR CPA CAC ROAS LTV funnel conversion and customer retention
Experience within growth-oriented digital-first platform-led or PropTech-style businesses is strongly preferred
Prior experience working in or with MNCs with exposure to global marketing standards structured processes governance and cross-regional stakeholders is a strong plus
Proven capability in team leadership strategic planning and data-driven decision-making
Ability to translate complex business objectives into actionable insight-led performance marketing strategies

Responsibilities:

Develop and own the performance marketing strategy across all digital channels including Google Ads Meta LinkedIn affiliates and retargeting platforms
Lead mentor and scale a team of performance specialists to deliver ROI-driven campaigns focused on lead generation and CAC/LTV optimization
Manage marketing budgets forecast spend and ensure efficient allocation of investment across channels
Design implement and continuously improve conversion tracking attribution models and CRO strategies across lead funnels
Build and maintain robust reporting frameworks to track channel performance ROI and growth trends for leadership visibility
Partner closely with senior leadership product and sales teams to align performance initiatives with revenue goals and launch priorities
Drive innovation through adoption of advanced marketing tools automation AI-driven bidding strategies and audience segmentation models
Stay ahead of global digital marketing trends platform updates and emerging growth practices to maintain competitive advantage

Requirements: Bachelors or Masters degree in Marketing Business Administration or a related field7 years of experience in performance marketing with proven leadership in multi-brand high-scale digital environmentsDemonstrated success in managing large-scale multi-channel campaigns with measurable RO...

Requirements:

Bachelors or Masters degree in Marketing Business Administration or a related field
7 years of experience in performance marketing with proven leadership in multi-brand high-scale digital environments
Demonstrated success in managing large-scale multi-channel campaigns with measurable ROI and sustainable growth impact
Strong hands-on expertise with Google Analytics (GA4) Google Tag Manager HubSpot Power BI / Looker Studio and attribution tools
Deep understanding of key digital metrics including CTR CPA CAC ROAS LTV funnel conversion and customer retention
Experience within growth-oriented digital-first platform-led or PropTech-style businesses is strongly preferred
Prior experience working in or with MNCs with exposure to global marketing standards structured processes governance and cross-regional stakeholders is a strong plus
Proven capability in team leadership strategic planning and data-driven decision-making
Ability to translate complex business objectives into actionable insight-led performance marketing strategies

Responsibilities:

Develop and own the performance marketing strategy across all digital channels including Google Ads Meta LinkedIn affiliates and retargeting platforms
Lead mentor and scale a team of performance specialists to deliver ROI-driven campaigns focused on lead generation and CAC/LTV optimization
Manage marketing budgets forecast spend and ensure efficient allocation of investment across channels
Design implement and continuously improve conversion tracking attribution models and CRO strategies across lead funnels
Build and maintain robust reporting frameworks to track channel performance ROI and growth trends for leadership visibility
Partner closely with senior leadership product and sales teams to align performance initiatives with revenue goals and launch priorities
Drive innovation through adoption of advanced marketing tools automation AI-driven bidding strategies and audience segmentation models
Stay ahead of global digital marketing trends platform updates and emerging growth practices to maintain competitive advantage