Overview
We are seeking our new SEO Marketing Specialist to join the Axway team!
We are seeking an experienced and data-drivenSEO Managerto lead our search engine optimization strategy and drive sustainable organic this role you will be responsible for planning executing and optimizing SEO initiatives that improve visibility traffic and conversions across our digital properties.
You will collaborate closely with content product field web and marketing teams to ensure SEO best practices are implemented across our digital channels.
Responsibilities
Responsibilities:
SEO Strategy & Execution
- Develop and implement a comprehensive SEO strategy aligned with company goals.
- Conduct ongoing keyword research and competitor analysis to identify growth opportunities across all stages of the funnel.
- Create SEO roadmaps and ensure timely delivery of initiatives.
On-Page Optimization
- Optimize web copy meta titles meta descriptions headers content structure and internal linking.
- Provide SEO guidelines for new content and collaborate with writers and designers to ensure alignment with search intent.
- Oversee content audits and identify pages for improvement or consolidation.
Technical SEO
- Conduct regular technical audits to ensure crawlability indexability and overall site health.
- Work with developers to implement improvements related to page speed Core Web Vitals and mobile experience.
- Collaborate with developers to implement structured data and schema markup.
- Monitor site performance and resolve issues such as broken links redirects duplicate content and sitemap problems.
Off-Page SEO & Authority Building
- Manage backlink acquisition strategies and digital PR efforts.
- Monitor and maintain a healthy backlink profile using SEO tools.
- Evaluate partnership and outreach opportunities to strengthen domain authority.
Analytics & Reporting
- Track and analyze SEO KPIs including rankings organic traffic click-through rates and conversions.
- In collaboration with the Business Analyst create monthly/quarterly performance reports for stakeholders.
- Use insights to refine strategies and identify new growth opportunities.
Cross-Functional Collaboration
- Partner with content product field and marketing teams to support campaigns and launches.
- Collaborate with content writers to ensure SEO best practices are followed.
- Work with developers on SEO improvements website redesigns and site migrations.
- Provide SEO training and best practices to internal teams when needed.
Qualifications
Qualifications
- 35 years of hands-on SEO experience in an in-house or agency environment.
- Strong understanding of on-page off-page and technical SEO.
- Knowledge of schema markup and structured data.
- Experience with enterprise SEO tools (e.g. Google Analytics Google Search Console SEMrush Ahrefs Screaming Frog).
- Proven track record of driving organic growth.
- Strong analytical skills and proficiency with data-driven decision-making.
- Ability to communicate complex SEO concepts to non-technical stakeholders.
Preferred
- Experience with HTML CSS or JavaScript fundamentals.
- Familiarity with CMS platforms (e.g. WordPress Drupal Adobe Experience Manager).
- Experience working with developers and product teams.
- Comfortable working in a fast-paced cross-functional environment.
- Collaborative mindset with excellent communication skills.
- Proactive curious and always up-to-date with SEO trends and algorithm changes.
- Detail-oriented with strong organizational and project management skills.
Company Overview
At Axway were more than a companywere a pioneer. For 25 years weve been empowering organizations to achieve digital transformation and unlock innovation. With a presence in 100 countries 11000 customers and a global team of over 1400 passionate professionals Axway is driving the future of enterprise integration.
Were on a mission to be the leaderin our space empowering our customers withsecure mission-critical softwareto manage and deliver impactful business outcomes from all theirdigital business interactions.
Why Axway
We believe in the power of togetherness. When youre part of Axway youre part of a culturally rich and globally connected community that thrives on exchanging ideas and tackling challenges head-on. Whether working remotely or onsite youll find camaraderie collaboration and the support of leadership to inspire you daily.
Here youll grow innovate and succeed because were better together. Each step forward in your personal journey is one we take as a team. Join us and lets accomplish extraordinary things together.
Axway is a proud member of 74Software. Learn more about how Axway is transforming the future: to shape the future Lets get startedbecause at Axway together we can. Together we will.
Axway is an AA and EEO employer
Required Experience:
IC
OverviewWe are seeking our new SEO Marketing Specialist to join the Axway team!We are seeking an experienced and data-drivenSEO Managerto lead our search engine optimization strategy and drive sustainable organic this role you will be responsible for planning executing and optimizing SEO initiative...
Overview
We are seeking our new SEO Marketing Specialist to join the Axway team!
We are seeking an experienced and data-drivenSEO Managerto lead our search engine optimization strategy and drive sustainable organic this role you will be responsible for planning executing and optimizing SEO initiatives that improve visibility traffic and conversions across our digital properties.
You will collaborate closely with content product field web and marketing teams to ensure SEO best practices are implemented across our digital channels.
Responsibilities
Responsibilities:
SEO Strategy & Execution
- Develop and implement a comprehensive SEO strategy aligned with company goals.
- Conduct ongoing keyword research and competitor analysis to identify growth opportunities across all stages of the funnel.
- Create SEO roadmaps and ensure timely delivery of initiatives.
On-Page Optimization
- Optimize web copy meta titles meta descriptions headers content structure and internal linking.
- Provide SEO guidelines for new content and collaborate with writers and designers to ensure alignment with search intent.
- Oversee content audits and identify pages for improvement or consolidation.
Technical SEO
- Conduct regular technical audits to ensure crawlability indexability and overall site health.
- Work with developers to implement improvements related to page speed Core Web Vitals and mobile experience.
- Collaborate with developers to implement structured data and schema markup.
- Monitor site performance and resolve issues such as broken links redirects duplicate content and sitemap problems.
Off-Page SEO & Authority Building
- Manage backlink acquisition strategies and digital PR efforts.
- Monitor and maintain a healthy backlink profile using SEO tools.
- Evaluate partnership and outreach opportunities to strengthen domain authority.
Analytics & Reporting
- Track and analyze SEO KPIs including rankings organic traffic click-through rates and conversions.
- In collaboration with the Business Analyst create monthly/quarterly performance reports for stakeholders.
- Use insights to refine strategies and identify new growth opportunities.
Cross-Functional Collaboration
- Partner with content product field and marketing teams to support campaigns and launches.
- Collaborate with content writers to ensure SEO best practices are followed.
- Work with developers on SEO improvements website redesigns and site migrations.
- Provide SEO training and best practices to internal teams when needed.
Qualifications
Qualifications
- 35 years of hands-on SEO experience in an in-house or agency environment.
- Strong understanding of on-page off-page and technical SEO.
- Knowledge of schema markup and structured data.
- Experience with enterprise SEO tools (e.g. Google Analytics Google Search Console SEMrush Ahrefs Screaming Frog).
- Proven track record of driving organic growth.
- Strong analytical skills and proficiency with data-driven decision-making.
- Ability to communicate complex SEO concepts to non-technical stakeholders.
Preferred
- Experience with HTML CSS or JavaScript fundamentals.
- Familiarity with CMS platforms (e.g. WordPress Drupal Adobe Experience Manager).
- Experience working with developers and product teams.
- Comfortable working in a fast-paced cross-functional environment.
- Collaborative mindset with excellent communication skills.
- Proactive curious and always up-to-date with SEO trends and algorithm changes.
- Detail-oriented with strong organizational and project management skills.
Company Overview
At Axway were more than a companywere a pioneer. For 25 years weve been empowering organizations to achieve digital transformation and unlock innovation. With a presence in 100 countries 11000 customers and a global team of over 1400 passionate professionals Axway is driving the future of enterprise integration.
Were on a mission to be the leaderin our space empowering our customers withsecure mission-critical softwareto manage and deliver impactful business outcomes from all theirdigital business interactions.
Why Axway
We believe in the power of togetherness. When youre part of Axway youre part of a culturally rich and globally connected community that thrives on exchanging ideas and tackling challenges head-on. Whether working remotely or onsite youll find camaraderie collaboration and the support of leadership to inspire you daily.
Here youll grow innovate and succeed because were better together. Each step forward in your personal journey is one we take as a team. Join us and lets accomplish extraordinary things together.
Axway is a proud member of 74Software. Learn more about how Axway is transforming the future: to shape the future Lets get startedbecause at Axway together we can. Together we will.
Axway is an AA and EEO employer
Required Experience:
IC
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