Amazon PPC Manager
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Job Location:
Monthly Salary:
Posted on:
5 hours ago
Vacancies:
1 Vacancy
Job Summary
Role Overview
We’re looking for a results-driven Amazon leader to own the end-to-end P&L of assigned Amazon categories while planning executing and optimizing PPC campaigns to drive profitable growth. This role blends commercial ownership performance marketing and operational excellence.
You’ll be accountable for revenue margin advertising efficiency and category strategy—turning data into decisions and decisions into growth.
Key Responsibilities- Category & P&L Ownership
- Own full P&L responsibility for assigned Amazon categories (revenue gross margin contribution margin).
- Set and manage sales forecasts budgets and profitability targets.
- Identify growth opportunities through pricing promotions assortment expansion and cost optimization.
- Monitor key financial KPIs and take corrective actions to hit targets.
- Amazon PPC & Advertising
- Plan launch and optimize Amazon PPC campaigns (Sponsored Products Sponsored Brands Sponsored Display).
- Manage ad budgets to maximize ROAS TACoS and contribution margin.
- Conduct keyword research bid optimization search term mining and negative keyword management.
- Test and scale campaign structures placements and creatives.
- Collaborate with content teams to improve listing conversion rates and ad performance.
- Performance Analysis & Reporting
- Analyze performance across traffic conversion advertising and profitability metrics.
- Build and maintain dashboards and reports for leadership visibility.
- Use data to diagnose issues and propose actionable improvements.
- Cross-Functional Collaboration
- Work with supply chain to ensure inventory health and avoid stockouts or overstock.
- Partner with creative/content teams on A content brand store and ad creatives.
- Coordinate with finance on forecasting budgeting and margin analysis.
- Marketplace & Competitive Strategy
- Monitor competitors category trends and Amazon policy changes.
- Recommend pricing promotional and positioning strategies based on market insights.
- Revenue growth vs. plan
- Gross margin & contribution margin
- TACoS / ACoS / ROAS
- Conversion rate & organic rank improvement
- Inventory turnover and stock health
- 3 years of hands-on Amazon marketplace experience
- Proven experience owning or influencing P&L performance
- Strong expertise in Amazon PPC campaign management
- Advanced analytical skills (Excel/Sheets; BI tools a plus)
- Deep understanding of Amazon algorithms attribution and retail dynamics
- Strong communication and stakeholder management skills
Required Skills:
Amazon Marketplace Experience PPC Campaign Management Financial Analysis Data Interpretation Stakeholder Management
Key Skills
- Facilities Management
- C
- JavaScript
- Application Programming
- Control Engineering
- Air Conditioning
