Senior Events Specialist
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Job Location:
Monthly Salary:
Posted on:
8 hours ago
Vacancies:
1 Vacancy
Job Summary
Who we are
BYD Group is a leading high-tech multinational based in Shenzhen China. Operating across four core industries IT automotive new energy and rail transit BYD employs over 300000 people worldwide.
At BYD Iberia we are redefining the future of mobility. As part of the worlds leading New Energy Vehicle company we are committed to building a sustainable zero-emission future where technology and nature coexist in harmony.
Your Mission
We are looking for a highly experienced Senior Events Specialist to coordinate the events & Sponsorships strategy for BYD in Spain. This role is critical to strengthen the brand positioning through physical events sponsorships experiences.
You will be responsible for the end-to-end management of high-impact automotive events from large-scale Motor Shows and Press Launches to dynamic Test Drive tours Dealer Conferences sponsorships and activations. You will leverage your extensive knowledge of the Spanish events landscape to manage agencies and suppliers ensuring cost-efficiency and execution that aligns with our mission of a zero-emission future.
What Youll Be Doing
Strategic Planning & Execution: Define and execute the annual events calendar (B2B B2C Press & sponsorships) aligning with product launches and sales targets.
Agency & Supplier Management: Lead the tendering negotiation and management of specialized external agencies. Utilize your established network of trusted suppliers (production logistics catering hostesses AV) to guarantee top-tier quality and competitive pricing.
Automotive Logistics: Manage the specific complexities of automotive events including fleet logistics charging infrastructure planning for EVs insurance and dynamic test drive route planning.
Brand Experience: Ensure every touchpoint (stand design merchandising staff training) strictly adheres to BYDs brand guidelines and elevates our premium positioning against legacy competitors.
Budget Control: Own the events budget ensuring rigorous tracking ROI analysis and optimization of resources.
Cross-functional Collaboration: Work closely with the Digital/Social team to ensure events generate content and leads and with the Sales/Network team to support dealer activation.
What You Bring
8 years of proven experience in Event Management specifically within the Automotive sector (OEM or specialized Automotive Events Agency).
Deep knowledge of the Spanish events market with an active portfolio of reliable suppliers and agencies.
University Degree in Marketing Communications Public Relations or related fields.
Effective and fluent communicator in Spanish and English (C1 level minimum).
Expertise in 360º event production (creative technical logistical).
Strong negotiation skills and financial acumen.
Ability to work under pressure and manage multiple complex projects simultaneously.
Excellent Microsoft Office skills (Excel/PPT) for reporting and presentations.
Why Join Us
Opportunity to shape and contribute to the growth of BYDs auto finance/leasing business in your local market.
Dynamic international working environment with diverse and collaborative teams.
Competitive compensation.
Career development opportunities within a rapidly expanding global company.
Our Purpose is to build a zero-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team
Key Skills
- Computer Hardware
- Mac Os
- Manufacturing & Controls
- Root cause Analysis
- Windows
- Customer Support
- Remote Access Software
- Operating Systems
- Encryption
- Remedy
- Chemistry
- Cerner
About Company
As the first overseas subsidiary of BYD group, our main focus is to provide European customers with new energy vehicles, rechargeable batteries, solar panels, energy storage systems and other new energy products, as well as related after-sales services.
