Brand Marketing Manager

Tel Aviv-Yafo - Israel

Monthly Salary: Not Disclosed

Posted on: 14 hours ago

Vacancies: 1 Vacancy

Job Summary

Theo Grace Global eCommerce Jewelry & Fashion Brand

Theo Grace is a digital-first jewelry and fashion startup redefining personalization as pure -founded with creative direction from fashion icon Nicky Hilton we are building a modern international brand on a steep upward curve scaling rapidly across the U.S. and beyond. We are technology-driven performance-oriented and deeply focused on crafting pieces that celebrate identity and personal story.

Responsibilities:

The Role

As our Brand Marketing Manager you will own and evolve Theo Graces brand across all touchpoints. This is a managerial role leading brand team and owning the brand function end-to-end. You will shape how the brand looks feels and communicates - crafting a clear and consistent narrative that defines who we are strengthens emotional connection with our customers and supports our growth as a global brand. Working closely with cross-functional teams you will ensure cohesive brand execution across marketing product website and communications.

What Youll Do

Brand Ownership & Consistency- Lead brand building and evolution own the brand end-to-end ensuring a clear consistent and recognizable presence across all channels (visual messaging etc.)

Messaging: Develop and own messaging frameworks for key moments launches and seasonal campaigns; write clear inspiring briefs and lead brand processes across design content product performance and web teams
Campaigns & Launches: Lead cross-channel brand campaigns and launches from concept through execution
Competitive & Market Insight: Analyze competitors with a strong focus on messaging around seasons events and key moments; continuously elevate the brand through market learning and best practices

Customer & Insight Discovery - Be the voice of the customer translating U.S. culture trends and insights into strong brand messaging understanding what customers love why they connect and how those insights translate into brand communication.

Brand Content: Lead brand-led content creation across channels ensuring all content reflects brand voice values and quality standards
Social & Community: Own social media presence and community activity driving channel strategy content engagement awareness and credibility
PR & Partnerships: Manage PR brand partnerships and co-marketing initiatives ensuring consistent high-quality brand representation

Team Leadership: Manage mentor and develop brand team providing direction feedback and clear ownership

Cross-Functional Leadership: Lead brand-related processes across design content performance product and web teams

Division:
Line Of Business

Requirements:

3 years of experience in brand marketing
Experience managing and developing a team
Strong storytelling skills with the ability to simplify complex topics
Detail-oriented self-directed and comfortable operating independently
Ability to own initiatives end to end while collaborating across teams
Comfortable with scrappy execution and quick iteration in a startup environment

This role is a great match if

Youre passionate about fashion & Business you care about how strong narratives drive brand understanding and business results.
Youre a natural curiosity and strong market awareness
Youre a strategic thinker who ships you zoom out to frame the story then zoom in to execute and deliver.
Youre naturally independent you take ownership run with projects and dont wait to be told what to do.
You jump in when it counts youre excited to join a small adaptive team and arent afraid to pitch in beyond your lane when needed.
Youre a confident leader who enjoys building teams setting direction and raising the bar

Theo Grace Global eCommerce Jewelry & Fashion BrandTheo Grace is a digital-first jewelry and fashion startup redefining personalization as pure -founded with creative direction from fashion icon Nicky Hilton we are building a modern international brand on a steep upward curve scaling rapidly across...