Brand Manager, Briogeo

Position Title: Brand Manager Briogeo

Location: Calabasas CA (Hybrid 3 Days Onsite)

Reports to: Associate Director Briogeo Commercial Leader

Scope / Brands: Briogeo / North America

ABOUT THE WELLA COMPANY

TogetherWEenable individuals to look feel and be their true selves.

WellaCompany is one of the worlds leading beauty companies comprised of a family of iconic brands such as Wella Professionals Clairol OPI NioxinBriogeo and ghd. With 6000 employees globally presence in over 100 countries WellaCompany and its brands enable consumers to look feel and be their true selves. As innovators in the hair and nail industry WellaCompany empowers its people to delight consumers inspire beauty professionals engage communities and deliver sustainable growth to its stakeholders.

For additional information about the Wella Company please visit .

THE ROLE

The Briogeo Brand Manager will be responsible for delivering brand relevance penetration and market share growth. The Brand Manager will work closely together with the Trade Marketing and Education teams in developing and executing local marketing plans to drive sustainable growth for the brand. The candidate will contribute to driving the Briogeo North America (NA) regional brand vision and strategies with excellence and act as a custodian of the brand in-market ensuring the integrity of brand equity and visual identity.

KEY RESPONSIBILITIES

• Leads the development and implementation of integrated marketing plans (product and commercial campaigns) across the relevant media channels.
• Contributes to a healthy portfolio/brand P&L by responsibly managing marketing expenditures and driving strong ROI as well as financial analysis to ensure initiative and portfolio profitability
• Be immersed in industry consumer and sales trends and leverage them to inform strategic decision making for the portfolio.
• Tracks Briogeo and competitive business results analyze and derive insights to provide actionable strategies and brand plans.
• Collaborates with the global team to provide market fit to win planning and feedback on product innovation and campaign/creative assets. Adapt to NA market as needed.
• Partners with the trade marketing and sales teams to ensure successful omni-channel strategy and retailer sell-in.
• Manages key agency partners to develop and execute the brand marketing plan
• Performs other duties as assigned.

QUALIFICATIONS

• 4 Years relevant experience in Brand Marketing (previous CPG/Beauty preferred).
• Undergraduate degree in Business Marketing or Communications; Masters degree is a plus (Business/Marketing preferred).
• Strong operational skills: Operates with end results in mind; Able to plan and follow through projects in a timely manner meet deadlines flag issues and has a solution-oriented mindset.
• Analytical thinking & problem solving: The ability to analyze complex and layered data to identify key insights and barriers to growth with the purpose of proposing solutions and action plans to grow the business; A strong affinity with numbers a plus.
• Ownership: Act as owner of the business drive projects with a strong level of autonomy and be accountable for results. Ability to own and manage multiple initiatives and priorities at once.
• Collaborative: Able to build professional and interpersonal relationships with internal and external team members developing a network to deliver projects effectively and efficiently.
• Entrepreneurial Mindset: Open to embracing new challenges and priorities identifying key opportunity areas within the organization and solving them by creating developing and executing new processes. Keen to listen learn and accept feedback.
• Clear communication skills: Critical to drive clear communication both written and verbal across a multi-functional team that spans geographies and languages.
• Technical competence with Microsoft Office Suite strong PowerPoint deck creation
• Growth mindset: A positive and optimistic attitude.
• Passion for the Beauty products or services category required.

We disclose the compensation range for positions in compliance with local law. Actual salaries will vary and may be above or below the range based on various factors including but not limited to location experience skills and in comparison to internal incumbents currently in similar roles. Pay Range: $100000 $120000 salary per year. The range listed is just one component of Wella Companys total rewards package for employees. Other rewards may include annual bonus plan or variable pay depending on the addition Wella Company provides a rich variety of benefits to employees including health insurance life and disability insurance 401(k) retirement plan paid holidays and paid time off (PTO).

NOTICES

All qualified applicants will receive consideration for employment without regard to race color sex sexual orientation gender identity religion national origin disability veteran status or other legally protected status.

Qualified Applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Information regarding your rights: Know Your Rights and Pay Transparency Nondiscrimination Provision.

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