Social Media Lead

Join World Vision NZ as our Social Media Lead

Be the voice pulse and engine behind one of New Zealands most loved purpose-driven brands. Use your strategic thinking storytelling instincts and creativity to build belief deepen supporter connection and drive impact for the worlds most vulnerable children.

Its not every day that a job comes along where you really can change the world. Keep reading if you want to be part of:

• Creating positive change in the lives of the worlds most vulnerable children.
• Leading social media that moves people to act give and belong.
• A passionate ambitious team at the heart of World Vision New Zealand.

The Opportunity

Were looking for a Social Media Lead to own and lead World Vision New Zealands social media strategy and execution across our master brand and World Vision 40 Hour Challenge social media channels. Sitting within the Brand team this role leads how World Vision shows up in social spaces from the stories we tell to the way we engage listen and connect with our communities.

This is a hands-on social media role - youll lead social strategy content planning community management organic boosting social media reporting and social content production where needed. Youll work closely with audience owners the Schools & Youth team and Marketing Production to deliver high-impact culturally relevant social storytelling.

This is a role for someone who can balance strategy and creativity performance and purpose and always-on storytelling with campaign moments.

Key Focus Areas

• Lead social media strategy and performance across World Vision New Zealand Masterbrand and the World Vision 40 Hour Challenge using insight and analytics to grow reach engagement and impact.
• Own content planning and ideation ensuring social storytelling aligns to brand campaign and audience objectives and identify and craft social content ideas from teams including International Partnerships Schools Advocacy Events and External Affairs.
• Brief and collaborate with Marketing Production and agency partners to deliver high-quality on-brand social assets for both always-on storytelling and campaign moments.
• Create and publish content directly when needed particularly for reactive time-sensitive influencer-led or youth-focused opportunities.
• Build and manage engaged social communities owning day-to-day channel engagement and amplifying user-generated and influencer content to foster belonging.
• Protect and strengthen World Visions reputation on social managing risk supporting rapid response communications and working cross-functionally to deliver cohesive activity.

This is your opportunity to join a professional passionate and diverse team at World Vision New Zealand who will stop at nothing to create meaningful change for children. Every day as part of World Visions global reach youll help the worlds most vulnerable families build safer and brighter futures. Every night youll go home knowing you made a difference in someones life.

About You

Youre a confident experienced social media professional who brings both heart and rigour to your work. You likely have:

• 35 years experience leading social media strategy and execution
• Proven success managing branded social channels and driving measurable engagement
• Strong storytelling skills including short-form video and platform-native content
• Experience using analytics content management and social advertising tools
• Experience in content creation tools such as Capcut and Canva
• The ability to juggle multiple priorities in a fast-paced reactive environment
• High attention to detail and a strong instinct for brand voice and tone
• Confidence working cross-functionally and influencing outcomes
• An interest in mission-driven work and using social media for good
• Experience with fundraising influencer management or youth audiences is an advantage.
• You have current eligibility to work in New Zealand.

Why World Vision

This is a rare opportunity to lead one of New Zealands most loved purpose-driven brands through a period of bold transformation. Youll join a global partnership known for impact innovation where your ideas can influence strategy and scale impact across borders.

Here purpose meets performance and leadership means legacy.

We offer unique benefits that are aligned to who we are as an organisation and our people.

Youll be a part of creating positive change in the lives of the worlds most vulnerable children.
We offer a comprehensive benefits package including Southern Cross medical insurance and life insurance a day off on your birthday the option to buy additional leave a hybrid work environment an Employee Assistance Program (EAP).
Be a part of World Visions haerenga (journey) of embracing te ao Māori enabling us to be more effective in achieving our Mission.
Opportunities for ongoing learning development and education through a range of channels including training and development as part of World Vision International.

What you need to know:

World Vision is a Christian organisation that empowers everyday New Zealanders to stand up and make a difference for children in the worlds toughest places through emergency relief community development and advocacy work.

Youll be joining New Zealands largest overseas humanitarian organisation made up of 100 staff. Youll also become part of something bigger World Visions global partnership of 35000 staff and 3.3 million supporters in 100 countries. So far weve impacted the lives of more than 200 million vulnerable children by tackling the root causes of poverty. This is your chance to make a massive impact right when its needed the most.

We work from a Christian kaupapa. We see our work as a practical expression of the gospel and we value and support the wairua (spiritual wellbeing) of our people and partners.

We believe in a world where every child no matter where they were born can live life in all its fullness. Its as simple as that.

Location and Hours

• Based in Penrose Auckland
• Full-Time Permanent position. 37.5hrs per week.
• Hybrid work

Eligibility

To be eligible for this role you must have current entitlement to work in New Zealand.

If youre passionate about social media justice and creating change for children wed love to hear from you.

We welcome applications from anyone who wants to seek justice and overcome poverty for all children everywhere and brings the required skills. We act in ways that respect the dignity uniqueness and intrinsic worth of every person. Please let us know if there are any accommodations we can make to help you with your application or in our recruitment process.

World Vision New Zealand is committed to safeguarding children. All applicants will undergo appropriate screening including police vetting.

For more information please contact
. Alternatively click to submit your application.Applications close: 15 January 2026

Our vision for every child life in all its fullness; Our prayer for every heart the will to make it so.

Required Experience:

Senior IC