Marketing Leader, Higher Education & Healthcare

Phoenix, NM - USA

Monthly Salary: Not Disclosed

Posted on: 15 hours ago

Vacancies: 1 Vacancy

Job Summary

DLR Group is an integrated design firm with a promise to elevate the human experience through design. This fuels the work we do around the world and inspires our mission to improve the lives of our clients our communities and our planet. If this sparks your interest youre in the right place.

We have an opening for aMarketing Leader HigherEducationand Healthcare. This role could be based in the following cities:

Columbus
Denver
Minneapolis
Nashville
Phoenix
Other locations may be considered

About Marketing Sector at DLR Group

At DLR Group theMarketingteam provides strategic support in pursuit of new opportunities and the development of marketing materials. Byleveraginga deep understanding of market trends and client needs the team highlights the firmsexpertiseandresonatewith prospective clients.

Position Summary

The Marketing Leaderguidesstrategic marketingactivityfor ourHigher Marketing Leader supports growth and awareness of their sector(s) by promoting its design acumen and value proposition to attractengageconvert andretainprospectsclients and talent. The Marketing Leader develops calendars and executes the sectors external marketing communications outreach and content strategy across all channels. They also lead and manage other communications professionals.

What you will do:

Monitor trends and have an innate understanding of a sector(s)monthperformance and growth outlook in order to identify and validate new breakthrough positioning and differentiation strategies with sector leadership.
Manage and mentor a cross-functional marketing media and creative team to achieve brand awareness and maximize market impact driving growth in alignment with sector business plan initiatives.
Develop annual sector(s) marketing communications plan content strategy and calendar including multi-channel integrated marketing campaigns client-facing award programs project storytelling and marketing asset management.
Master a creative vision for sector-based content marketing across the firms digital and printchannelselevating storytelling through compelling forms of media.
Lead development of storytelling and manage sector page/content at .
Establish and measure KPIs to track the impact of sector-based marketing campaigns and report on the effectiveness of these efforts to maximize results.
Identifysystemic red flags and / or improvements to overall marketing metrics and deliverables in designated sectors.

Required Qualifications

Degree in Marketing Communications English or similar
10 years of experience with progressive responsibilities in a Marketing Brand or Communications department preferably in the AEC or design industry
Experience effectively communicating with public sectoraudiencesincluding government institutions.
Track recordof tying marketing activity and measurable outcomes toestablishedbusinessobjectives.
Deep understanding of content marketing strategy and best practices forits effectiveexecution.
Action-oriented with a knack for managing multiple tasks for multiple interests; strong project and people management skills.
Master of prioritization tomaintainfocus onestablishedstrategic direction.
Growth mindset: the desire to continually improve processes and outcomes.
Proficiencyin Microsoft Suite including PowerPoint and Teams; familiarity with information gathering from a databaseDeltekVision preferred.

Preferred Qualifications

Experience and passion for hiring managing and mentoring a high-performing team.
Strategic thinking ability to break down complex issues into sizeable actionable pieces.
Proficiencyin Adobe CreativeSuiteespecially InDesign.

DLR Group is an integrated design firm delivering architecture engineering interiors planning and building optimization for new builds renovations and adaptive reuse projects.

We are 100% employee-owned: every employee is literally invested in our clients success. At the core of our firm are interdisciplinary teams engaged in every step of project lifecycles. Our teams champion true collaboration open information sharing shared risk and reward value-based decision making and proficient use of technology to deliver exceptional design. We are pursuing the goals of the 2030 Challenge the ME2040 and the SE2050 and are an initial signatory of the China Accord and the AIA 2030 Commitment.

Through our values commitment creativity environmental stewardship fun integrity ownership sharing teamwork we elevate the human experience through design together.

DLR Group follows a four-day in-office work model with employees having the flexibility to work somewhere other than the office on Fridays.

We are proud to be an Equal Opportunity/Affirmative Action/M/F/Veteran/Disabled employer.