Field Marketing Manager, MCA

At F5 we strive to bring a better digital world to life. Our teams empower organizations across the globe to create secure and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity from protecting consumers from fraud to enabling companies to focus on innovation.

Everything we do centers around people. That means we obsess over how to make the lives of our customers and their customers better. And it means we prioritize a diverse F5 community where each individual can thrive.

Field Marketing Manager

Location: Buenos Aires Argentina

Did you call a ride-share today Shop online Check your bank balance If so you probably benefited from F5 Networks products and services. Our customers include 15 out of 15 global telecoms 10 out of 10 Best U.S. retail companies and every 50 Fortune fact just about every person with a digital footprint uses applications managed and secured by F5.

F5 Networks is the global leader applications services and were looking for a Field Marketing Manager in Latin America.

Attractions of the job:

As a FMM you will demonstrate the direct impact that Marketing makes on Sales performance. As a result you will have direct access to LATAM Sales leadership and a Global Marketing Team.

As a part of F5s transformation you will often be the starting point for new solutions programs and methodologies that evolve F5s brand and demand generation practices.

Primary Responsibilities

Demand Generation

• Develop and implement pipeline acceleration programs to ensure movement throughout the Demand Waterfall
• Diligence over KPIs and ability to track linearity based on funnel management and flow
• Proactively work with sales on lead management and ensure that expectations are managed in terms of lead follow up and drive continuous discipline into sales.

Field Marketing

• Research select design and manage key local events to be included as tactics in the overall marketing mix and ensure there is a cohesive pre-event and post-event strategy to increase engagement and response rates
• Ensure ROI from previous events are visible and sales accountable for follow up to ensure associated pipeline contribution is continuously measured
• Forecast measure and analyze report on impact of programs to ensure learnings feed the evolution of the field marketing approach
• Communicate and educate the sales team regarding new and planned marketing activities including global regional and local programs
• Strong budget management and yearly/quarterly planning experience

Partner Marketing

• Identify and proactively engage with key Distributors and Resellers to drive joint marketing initiatives
• Manage the effectiveness of MDF initiatives with an astute focus on ROI against investment
• Ensure F5 campaigns are executed through and to the Channel

Data Analytics

• Drive continuous curiosity over data analytics and insights from campaigns and field initiatives
• Ensure discipline of post initiative analysis to extract continuous learnings
• Interface with database insights to ensure management of the health of the database and key influences that drive unsubscribe net new and dormant behavior.

PR

• Serve as the main point of contact to regional PR agency and Corporate teams to execute on local media opportunities.

Marketing Tools

• Familiarity with Tableau Allocadia Adobe SFDC Marketo or similar marketing automation platforms.
• Responsible for upholding F5s Business Code of Ethics and for promptly reporting violations of the Code or other company policies.
• Performs other related duties as assigned.

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However the description may not be all-inclusive and responsibilities and requirements are subject to change.

Other responsibilities:

• Responsible for upholding F5s Business Code of Ethics and for promptly reporting violations of the Code or other company policies.
• Performs other related duties as assigned.

Knowledge skills and abilities:

• Experience with digital and field marketing in an IT B2B demand gen setting.
• Working knowledge of channel marketing in an IT B2B demand gen setting.
• Budget management and accountability
• Experience with CRM and marketing automation platforms like and Marketo.
• Experience with public relations and corporate communications
• Ability to both strategize and execute
• Strong organizational skills with emphasis on time management
• Strong interpersonal skills and negotiation skills
• Ability to work independently or in groups
• Self-motivated with demonstrated flexibility and adaptability in various tasking situation
• Strong analytical skills with focus towards details
• Ability to handle pressure and work in a constantly changing atmosphere
• Able to multi-task in a fast-growing IT environment

Qualifications:

• Must be able to read write and speak English fluently and must also be fluent in local language as this role supports our local execution. Spanish is a plus.
• Minimum of 5 years digital field and channel marketing responsibilities.
• History of demonstrating ROI on investment to pipeline.
• Bachelors degree in Marketing or related field required
• Knowledge of Microsoft Office applications including Excel Word and PowerPoint. Photoshop/Illustrator is a plus.

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However the description may not be all-inclusive and responsibilities and requirements are subject to change.

Please note that F5 only contacts candidates through F5 email address (ending with @) or auto email notification from Workday (ending with or @).

Equal Employment Opportunity

It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race religion color national origin sex sexual orientation gender identity or expression age sensory physical or mental disability marital status veteran or military status genetic information or any other classification protected by applicable local state or federal laws. This policy applies to all aspects of employment including but not limited to hiring job assignment compensation promotion benefits training discipline and termination. F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting .