Email Marketing Specialist
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Job Location:
Seattle, OR - USA
Monthly Salary:
Not Disclosed
Posted on:
22 hours ago
Vacancies:
1 Vacancy
Department:
Job Summary
As a member of the Digital Marketing Email & SMS team youll have the opportunity to make an immediate impact on the rapid growth of our company. Youll also work with the Email Marketing Manager and marketing stakeholders to optimize and continuously improve the reporting and documentation process. You will work with a team of marketers delivering an exceptional experience for our members and strong results for our business in a high-performing environment.
This position is open to candidates in the Seattle area. You will have a hybrid remote/in-office schedule where you will work from our casual pet-friendly office at least 3 days a week.
Responsibilities:
Building email assets campaigns and journeys in Marketo to support retention business needs.
Partner with the Email Marketing Manager Customer Marketing and IT stakeholders to launch maintain and evolve triggered and transactional email & text programs.
Identifying data needs and requirements for evolving personalization and dynamic content across a rapidly growing brand family.
Leverage A/B testing segmentation and behavioral targeting to maximize engagement and next best actions.
Provide thorough quality assurance of emails and texts pre-delivery across mobile and desktop variants and use best practices for email delivery.
Translate business goals into accurate campaign requirements and plans including coding emails and SMS/MMS building segmentation & targeting logic setting up automations identifying dynamic content requirements and driving continuous improvements within the Adobe Marketo platform.
Provide reporting on campaign & program performance as well as insights and recommendations
Qualifications:
2 years of Marketo experience or other ESP building and optimizing campaigns
Prior experience with Twilio or other enterprise-level messaging services
Preferred email coding knowledge (HTML CSS)
Ability to work independently and manage multiple projects under tight deadlines.
Familiarity with project management software such as Asana Wrike or JIRA.
Experience working on multivariate or multiregional campaigns.
Working knowledge of web analytics tools experience
Skills:
Use data to make decisions and drive performance
Leverage experience to drive innovation
Thrive in a fast paced environment and adapt quickly to change
Keep an eye on the details
Seamlessly manage several projects at once
Marketo Velocity Script knowledge is a plus
Compensation:
The salary for this position starts at $80168.40 on a full-time schedule.
Along with base salary Trupanion employees may be eligible for monthly bonuses.
We want all employees to be invested in Trupanions success so we grant Restricted Stock Units to all new team members. Our new hire grants vest over 4 years.
Additional Information :
Benefits and Perks:
- Full medical dental and vision benefits at no cost to the employee
- Four weeks of paid time off and 9 paid float holidays (you can decide which days are most important to you!)
- Five-week sabbatical after five years of employment
- Open casual pet-friendly and fun office environment
- Free medical health insurance for your pet (1 dog or cat)
- Paid time off to volunteer at nonprofit organizations
- Seattle Office Amenities: Free on-site gym free dog walking services for office pets during business hours free parking and paid ORCA cards.
For more information about Trupanion visit more about how Trupanion has revolutionized our industry and the reimbursement model: is an equal-opportunity employer and embraces diversity. We are committed to building a team that represents a variety of backgrounds abilities perspectives and skills.
We will ensure that individuals are provided reasonable accommodation to participate in the job application or interview process perform essential job functions and receive other benefits and privileges of employment. Please contact us to request accommodations.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Trupanion is seeking a dedicated, customer-focused, and bilingual (French/English) individual to join our Canadian Partner Support team. As a Partner Support Specialist, you will be critical in fostering strong relationships between our Territory Partners (our field sales representati ... View more
