Marketing Specialist DACH (Crypto Casino)
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Job Location:
Birkirkara - Malta
Monthly Salary:
Not Disclosed
Posted on:
14 hours ago
Vacancies:
1 Vacancy
Job Summary
Location: Hybrid - Mrieħel Malta (3 days per week in office) or Remote from Europe
Key Responsibilities
Support the Marketing Manager in developing and executing creative social media-driven campaigns designed to drive acquisition across the DACH markets.
Collaborate with Influencers UGC creators micro-influencers and external communities (including Facebook Groups) to distribute content and maximise reach.
Assist in designing viral campaign strategies that are non-traditional innovative and tailored for the iGaming space.
Manage and engage with community-driven platforms (e.g. Facebook Groups) to strengthen campaign impact.
Monitor campaign performance provide regular insights and suggest improvements to increase effectiveness.
Explore and test new marketing channels and tools (including AI-driven solutions new platforms or emerging ad formats) to identify opportunities for future growth.
Work cross-functionally with design copy and product teams to ensure campaigns are delivered on time and in line with brand standards.
What You Bring
Proven experience in planning executing and optimising social media campaigns.
Knowledge of DACH gambling cultures.
Strong understanding of digital marketing principles including content strategy engagement tactics and platform analytics.
Ability to manage multiple projects simultaneously under tight deadlines.
Excellent written and verbal communication skills in English and German.
Competence in tracking and interpreting campaign performance data to inform future actions
Nice to Have
Bachelors degree in Marketing Communications or a related field (or equivalent practical experience).
Previous experience in the iGaming or online entertainment industry.
Familiarity with managing Facebook Groups and other community-driven platforms.
Basic understanding of SEO and content optimisation for social channels.
Experience working with AI marketing tools.
Creative skills in Canva Adobe Creative Suite or similar tools for asset creation.
Why Join Us
The chance to make a tangible impact in a rapidly growing global company.
A culture that rewards ambition innovation and collaboration.
Comprehensive benefits package for Malta-based employees including:
Private health insurance wellness allowance and communication allowance.
Healthy lunch on Wednesdays Social Fridays and Summer & Christmas events.
Employee discounts in restaurants and businesses.
Extended second-parent leave policy.
Private parking space.
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
A rising powerhouse in online gambling and betting weve made our mark in just four yearsand were just getting started. Our success is driven by a team of experts in casino operations marketing and beyond leading innovative projects across casino crypto and game development. More than ... View more
