Field Marketing Manager
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Job Location:
Boca Raton, FL - USA
Monthly Salary:
Not Disclosed
Posted on:
12 hours ago
Vacancies:
1 Vacancy
Department:
Job Summary
The ideal candidate has deep experience in direct-to-consumer (DTC) multi-location retail marketing and excels at executing campaigns that drive awareness engagement and sales at the local level.
Key Responsibilities:
- Local Marketing Execution: Plan coordinate and execute local marketing programs community events and promotions to drive in-center activity and lead generation.
- Corporate Initiative Rollout: Project manage and implement corporate marketing initiatives in retail centers ensuring consistent execution and alignment with brand standards.
- Field Support & Training: Serve as the primary point of contact for retail center managers and franchise partners providing training guidance and hands-on support for marketing campaigns.
- Collateral & Signage Management: Oversee distribution installation and maintenance of all corporate signage marketing materials and in-store collateral across all locations.
- Competitive Intelligence: Monitor and report on local and regional competitors market trends and consumer insights to inform field marketing strategies and opportunities.
- Event Management: Plan execute and support local experiential activations in-store promotions and community engagement events.
- Campaign Measurement: Track analyze and report the performance of local marketing programs to optimize ROI and continuously improve strategies.
- Cross-Functional Collaboration: Work closely with corporate marketing operations and sales teams to align local initiatives with national campaigns and priorities.
- Operational Excellence: Manage timelines budgets and logistics for field marketing projects ensuring smooth and efficient execution.
- Continuous Improvement: Identify opportunities to streamline processes enhance field marketing impact and improve alignment between corporate and retail teams.
Qualifications:
- Bachelors degree in Marketing Business or related field.
- 7-10 years of experience in field marketing preferably within a DTC multi-location retail business.
- Proven track record of successfully executing local marketing programs events and campaigns.
- Strong project management and organizational skills with the ability to manage multiple initiatives simultaneously.
- Experience managing marketing materials signage and in-store collateral.
- Excellent communication relationship-building and problem-solving skills.
- Hands-on self-starter attitude with the ability to thrive in a fast-paced dynamic environment.
- Knowledge of competitive landscape and ability to translate insights into actionable local marketing strategies.
Why HairClub:
HairClub is at the forefront of a thriving high-visibility industryand were just getting started. With 50 years of heritage and 108 centers across North America were reclaiming our brand in the marketplace and redefining whats possible in hair restoration. Joining HairClub means being part of a team full of energy innovation and opportunity where you can grow your career while helping clients feel confident and empowered. Explore more at .
Required Experience:
Manager
Key Skills
- Time Management
- Construction Experience
- Managed Care
- Management Experience
- Microsoft Outlook
- Utilization Management
- Case Management
- Pediatrics Experience
- Salesforce
- Relationship Management
- Leadership Experience
- Supervising Experience
About Company
Take control of your hair loss at HairClub. Our total hair solutions can help you keep, regrow or restore your hair. Speak with our Hair Loss Specialists today.
