Investments CRM Marketing Manager Associate
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Job Summary
Excited by the opportunity to build innovative digital products and services in a start-up environment backed by one of the leading financial service providers worldwide
Behind every investment is a person with ambitions motivations and values. While we know that every client is unique they come to J.P. Morgan Personal Investing for the same reason: our straightforward and transparent approach to investing and the trust that 150 years of J.P. Morgan heritage brings.
As an Investments CRM Marketing Manager for J.P. Morgan Personal Investing you will be at the heart of this exciting venture. Were looking for people who have a curious mindset thrive in collaborative environments are solution-oriented and commercially savvy. You will be working in an agile environment across teams with plenty of opportunities to drive key initiatives and make an impact.
Job Responsibilities:
Manage the end-to-end planning and execution of lifecycle CRM campaigns delivering comms across owned channels (email in-app push).
Collaborate cross-functionally to enhance customer communication and engagement throughout the customer lifecycle.
Partner with data teams to gain deep customer insights design experiments aligned with business KPIs and drive growth through programme optimisation.
Ensure lifecycle campaigns deliver a consistent brand experience and align with internal approvals and controls.
Design and launch complex automated lifecycle campaigns using both internal and external tools maximising efficiency and impact.
Own and communicate lifecycle campaign test results providing clear insights and actionable next steps to the business.
Work effectively across the organisation driving a cohesive positive customer experience.
Maintain comprehensive playbooks and documentation ensuring that current learnings pave the way for future growth.
Required Qualifications Capabilities and Skills:
Relevant experience managing and implementing lifecycle campaigns with expertise in email push and in-app channels ideally within highly regulated markets.
Proficient in using Email Service Providers (ESPs) with a strong preference for Salesforce Marketing Cloud.
Possess an analytical and curious mindset comfortable working with data and data teams to identify trends and growth opportunities.
Demonstrated hands-on experience managing end-to-end initiatives within matrixed teams and fast-paced environments.
Strong attention to detail with a focus on effective documentation and data flows to support collaboration and innovation.
Preferred Qualifications Capabilities and Skills:
Experience in financial services or digital wealth management.
Strong understanding of compliance and regulatory requirements in marketing.
#ICBCareer
Required Experience:
Manager
Key Skills
- Business Development
- Business
- Marketing
- Company Website
- General Managements
- Communication
- CRM
- Market Research
- Project Management
- Content Marketing
- Email Campaigns
- marketing collateral
- Powerpoint
- Analytics
About Company
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans ov ... View more
