Manager, Marketing Strategy Owned Assets

ABOUT GREYSTAR

Greystar is a leading fully integrated global real estate platform offering expertise in property management investment management development and construction services in institutional-quality rental housing. Headquartered in Charleston South Carolina Greystar manages and operates over $300 billion of real estate in more than 250 markets globally with offices throughout North America Europe South America and the Asia-Pacific region. Greystar is the largest operator of apartments in the United States managing overunits/beds globally. Across its platforms Greystar has nearly $79 billion of assets under management including over $35 billion of development assets and over $30 billion of regulatory assets under management. Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business. To learn more visit .

JOB DESCRIPTION SUMMARY

JOB DESCRIPTION

Key Job Responsibilities

• Engage and partner with real estate operations leaders marketing leaders and teams and client representatives to create and develop marketing playbooks and individual property marketing plans strategies timelines and budgets that align with and enable achievement of the propertys brand priorities financial targets and goals for operational performance over the life of the property.

• Serve as the marketing voice on the Four-Person Teams responsible for overseeing and managing the performance of the properties by tracking and monitoring marketing and performance data to identify emerging trends or potential issues and opportunities and making recommendations for adjusting marketing strategies to maximize results or correct and address performance setbacks and deficiencies.

• Lead and manage efforts to maximize revenue and return on investments by recommending and implementing strategic and proactive decisions related to advertising spend ensuring compliance with the propertys approved marketing budget and closely tracking and managing marketing spend to contain or reduce costs without adversely impacting the revenue impact from marketing strategies.

• Oversee the development and delivery of educational and training sessions for property team members to promote the optimum use of marketing tools systems and products such as Modern Message Social Media and Entrata Message Center. Seek team member feedback to evaluate their understanding and knowledge of various marketing tools and resources and provide job aids user guides video tutorials and other materials to support the effective application of marketing products.

• Monitor and stay up to date on business activities decisions and other strategic actions that may impact planned or in-progress marketing plans at assigned properties or portfolios access review and report on marketing metrics reputation sentiment and other marketing-related key performance indicators and appropriately adjust or recommend changes to marketing strategies to adapt to business changes or other factors impacting property performance.

• Collaborate with and promote ongoing communication with the team members and leaders of the other business groups within the Greystar-Owned Marketing function to share best practices support lead or participate in marketing-related initiatives projects and pilots of new products and programs and promote and elevate the quality of services and support provided by the business group.

• Act as the marketing strategy leader and owner for portfolio acquisitions and dispositions by adhering to and following acquisitions and dispositions checklists specific resources and requirements established for Greystar-owned properties and overseeing the execution of marketing activities that enable the effective and smooth transition for incoming and outgoing properties.

• Recruit interview hire develop and manage team members by following and complying with the Companys human resource policies processes and practices and by demonstrating effective leadership behaviors that align with the Greystar values and philosophies around People and that foster and promote a positive productive and engaging work environment.

• Seek and provide input and feedback to other business groups within the Owned Asset Marketing function to promote teamwork and collaboration and to create and implement changes to processes practices standards and services to improve property marketing results increase revenue generation and drive greater efficiency effectiveness and operational excellence within the function.

Organizational Responsibilities

• Maintain a current knowledge of the Companys marketing functions infrastructure marketing products programs and strategies currently in place and the established policies protocols standards and other requirements related to marketing and the Greystar brand. Stay up to date on preferred marketing vendors and suppliers including external creative agencies and stay informed about the Companys long-term and immediate priorities for the Greystar-owned portfolio including acquisitions and new development.

• Build establish and access a network of experts and professionals inside and outside of the multifamily real estate industry and attend or participate in conferences professional associations and other events that contribute to professional growth. Set and communicate standards for team member participation in activities that support their professional growth and development and discipline expertise.

• Follow and oversee team member compliance with the Companys established operating systems financial and human resources policies and procedures and meet Company and departmental standards and requirements related to job performance.

• Personally practice proper safety techniques follow the Companys risk and safety policies and procedures and immediately report any team member or visitor injuries accidents or other safety-related issues to the appropriate individual(s). Ensure team member awareness of and compliance with safety protocols and procedures.

• Continually identify and act on opportunities for improving the level and quality of service provided by the National Marketing function and lead efforts that improve the functions efficiency effectiveness productivity and overall contributions to the Company.

Physical Demands

• Incumbents must be able to view computer screens paper documents reports and other written materials for extended periods of time where visual strain may result.

• Occasional travel within the US may be required to attend business meetings training sessions conferences or other situations necessary to accomplish all or parts of the daily responsibilities of this position.

Knowledge Skills and Abilities Required

• Bachelors degree or comparable experience in marketing communications advertising general business or a related field. 5-7 years experience in a marketing leadership position within a mid-to-large size services type business or a creative or digital media agency. Experience in real estate property management is preferred for this role and particularly knowledge of marketing-related product programs concepts and practices common to the multifamily housing industry.

• Very strong process and project management skills and a proven track record in successfully managing teams that execute the completion of multiple activities tasks and processes according to specified timelines legal standards and defined outcomes.

• Skilled in organizing and managing personal and team productivity meeting deadlines and coping and managing through quickly changing priorities and environments. Demonstrated proficiency in solving problems thinking strategically and creatively and resolving conflicts is required.

• Excellent written oral and interpersonal communication skills with a strong customer-centric orientation. Solid ability to make creative and compelling presentations related to marketing strategies marketing budget formulation and key performance indicators and metrics to diverse audiences including clients investors and other internal and external stakeholders.

• Must be experienced in interacting with team members from multiple functional disciplines and different job levels as well as building and maintaining productive relationships with external vendors and suppliers and business leaders throughout the Company.

• Excellent leadership and people-management skills with solid experience in acquiring and developing talent building and managing teams comprised of diverse team members and promoting a productive and energized work climate that encourages team member growth engagement and retention. Some experience in managing through performance issues and conflicts and coaching and mentoring line level team members.

• Skilled and comfortable in using digital and online software and apps to accomplish work manage and organize time and communicate including the ability to use Microsoft products such as Word Excel PowerPoint and TEAMS email and virtual meeting software. Strong skills in advanced Excel functions are preferred including use of pivot tables.

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Additional Compensation:

Many factors go into determining employee pay within the posted range including business requirements prior experience current skills and geographical location.

• Corporate Positions:Inaddition to the base salary this role may be eligible to participateina quarterly or annual bonus program based onindividual and company performance.

• Onsite Property Positions:Inaddition to the base salary this role may be eligible to participatein weekly monthly and/or quarterly bonus programs.

Robust Benefits Offered*:

• Competitive Medical Dental Vision and Disability & Lifeinsurance benefits. Low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service.

• Generous Paid Time off. All new hires start with 15 days of vacation 4 personal days 10 sick days and 11 paid holidays. Plus your birthday off after 1 year of service! Additional vacation accrued with tenure.

• For onsite team members onsite housing discount at Greystar-managed communities are available subject to discount and unit availability.

• 6-Week Paid Sabbatical after 10 years of service (and every 5 years thereafter).

• 401(k) with Company Match up to 6% of pay after 6 months of service.

• Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10000 (includes adoption or surrogacy).

• Employee Assistance Program.

• Critical Illness Accident HospitalIndemnity PetInsurance and Legal Plans.

• Charitable giving program and benefits.

*Benefits offered for full-time employees. For Union and Prevailing Wage roles compensation and benefits may vary from the listedinformation above due to Collective Bargaining Agreements and/or local governing authority.

Greystar will consider for employment qualified applicants with arrest and conviction records.

Important Notice: Greystar will never request your banking details or other sensitive personal information during the interview process. Greystar does not conduct any interviews via text or messaging and all communication will come from official Greystar email addresses (@). If you receive suspicious requests please report them immediately to