Copywriter and Marketing Specialist

Waregem - Belgium

Monthly Salary: Not Disclosed

Posted on: 14 hours ago

Vacancies: 1 Vacancy

Job Summary

GemOne is a tech company within the TVH group that aims to develop future-proof telematics solutions for industrial fleets.

We help businesses in material handling rental and construction to optimise their fleet performance across multiple domains such as: track & trace operational efficiency security & safety and service & maintenance.

We offer cloud-based solutions and the necessary hardware components to intelligently gather data and provide actionable insights that streamline fleet management.

Were looking for afull-time Copywriter & Marketing Specialistwith expertise in content creation B2B copywriting and general marketing. Based in Waregem youll work closely with both the local commercial and CX team. If you value clear communication creativity and continuous improvement wed love to hear from you.

YOUR ROLE AND RESPONSIBILITIES

Conduct research on industry-specific topics and regularly produce blog content aligned with GemOnes overarching content strategy.
Lead the planning and creation of social media content in coordination with the marketing team including scheduling publishing and reporting for LinkedIn Instagram Facebook and Twitter.
Optimize both new and existing content for SEO by identifying and integrating relevant keywords to improve organic visibility.
Plan film and edit video content related to product installation usage troubleshooting and other marketing video assets in collaboration with the team.
Collaborate with the product and commercial teams to develop white papers guides and other lead-generation materials on topics relevant to our customer base.
Design and manage email funnels including writing email copy analyzing campaign performance and refining messaging for improved engagement.
Create customer case studies testimonials and social proof contentmanaging the full process from customer interviews to drafting feedback and final approval.
Develop and update website content campaign landing pages product brochures video scripts and sales presentations for use across the sales cycle.
Contribute to the planning and execution of marketing events such as Dealer Days End User Events and Partner Workshops.
Provide marketing support to commercial teams in preparing materials for trade shows and networking events including email templates and social media content.
Draft company newsletters to inform current and prospective customers about industry developments and key GemOne updates.
Support the local sales team with marketing efforts such as dealer network research contact sourcing and creation of sales outreach materials.
Take ownership of assigned content marketing projects and ensure timely and effective delivery.

HOW TO SUCCEED

Bachelors degree in related field preferred.
Proven ability to collaborate effectively with all levels of leadership while also demonstrating the capability to work independently.
Exceptional communication and organizational skills with a strong attention to detail and a demonstrated initiative.
Substantial experience in content writing ideally supported by a professional portfolio.
Proficiency in planning filming and editing video content.
Relevant qualification in marketing content writing copywriting or a related field.
Experience managing content within WordPress or other content management systems.
Skilled in utilizing email marketing platforms such as Mailchimp.

BENEFITS

What else is cool about working with GemOne

We have the backing of TVH a large global corporation which gives us stability and network.
We know life isnt one size fits all so we offer flexible working hours and hybrid working arrangements.
We offer an attractive salary package the possibility to lease a bike and we wouldnt be a tech company without offering you a laptop and iPhone right!
Opportunities for professional development including access to LinkedIn Learning and many in-house/external training courses
Aside from the above mentioned you will also be able to learn from a joyous mix of high-potentials and well seasoned professionals.

If you want to learn a lot and very quickly then youve come to the right place

Required Experience:

GemOne is a tech company within the TVH group that aims to develop future-proof telematics solutions for industrial fleets.We help businesses in material handling rental and construction to optimise their fleet performance across multiple domains such as: track & trace operational efficiency securit...