E-Commerce Manager

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profile Job Location:

Kobe - Japan

profile Monthly Salary: Not Disclosed
Posted on: 15 hours ago
Vacancies: 1 Vacancy

Job Summary

Description

Additional Information: This hotel is owned and operated by an independent franchisee HMI Hotel Group. The franchisee is a separate company and a separate employer from Marriott International Inc. The franchisee solely controls all aspects of the hotels employment policies and practices including hiring firing discipline staffing compensation benefits and all other terms and conditions of employment. If you accept a position at this hotel you will be employed by a franchisee and not by Marriott International Inc.

This role involves managing the companys online presence driving digital marketing strategies and optimizing e-commerce channels to maximize revenue and brand visibility. Provide guidance and support to properties in areas like eCommerce training and data analysis to drive revenue and customer loyalty. The ideal candidate will have expertise in online marketing hotel e-commerce strategies and a keen understanding of the hospitality industry with a focus on aligning the companys digital efforts with global brand standards.

Education and Experience:
- Bachelors degree from an accredited university in eCommerce Marketing or related major and 10 years experience in the sales marketing digital eCommerce or related professional area

Preferred:
- 5 years leadership experience in hotel / resorts
- Strong knowledge of e-commerce digital marketing and related area
- Experience with hotel booking systems OTA platforms content management UX/UI and SEO/SEM
- Strong analytical skills with proficiency in web analytics tools
- Japan work experience an added advantage
- Fluent in English; proficiency in Japanese is highly advantageous

Key Task:
Strategy & Execution: Develop and implement e-commerce and digital strategies aligned with global brand standards. Collaborate with the Director of Sales Marketing and Digital teams to track progress and optimize e-commerce goals across hotel websites and distribution channels. Provide regular reporting and performance analysis to ensure the effectiveness of online marketing activities.

Distribution Channel Management: Coordinate and execute online marketing efforts including paid search display ads and email campaigns. Ensure participation and content optimization across relevant OTAs and search channels to drive traffic and increase bookings. Collaborate with marketing teams to execute OTA merchandising strategies.

Performance Optimization: Optimize hotel website content SEO and local digital marketing tactics to enhance online visibility and conversions. Track website performance and identify areas for improvement ensuring that the digital platforms are performing at their highest potential.

Hotel Support: Execute re-opening digital plans including setting up websites and activating digital sales channels. Assist in the positioning of new hotels on digital platforms ensuring SEO strategies are in place to boost visibility.

Communication & Training: Regularly review hotel performance against digital marketing goals providing actionable insights and troubleshooting performance issues. Provide training and guidance to ensure smooth execution of digital strategies during hotel openings. Stay informed on industry trends competitive landscape shifts and new digital tools.

This company is an equal opportunity employer.

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Required Experience:

Manager

DescriptionAdditional Information: This hotel is owned and operated by an independent franchisee HMI Hotel Group. The franchisee is a separate company and a separate employer from Marriott International Inc. The franchisee solely controls all aspects of the hotels employment policies and practices i...
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Key Skills

  • Digital Marketing
  • Marketing
  • Google Analytics
  • Growing Experience
  • Conversion Optimization
  • Google AdWords
  • Hybris
  • Magento
  • Account Management
  • SEO
  • E-Commerce
  • Analytics

About Company

At Le Méridien, we are inspired by the era of glamorous travel, celebrating each culture through the distinctly European spirit of savouring the good life. Our guests are curious and creative, cosmopolitan culture seekers that appreciate moments of connection and slowing down to savou ... View more

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