Social Media Manager
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Job Location:
New York City, NY - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Position Overview:
The Social Media Manager is responsible for planning creating and executing social media strategies that grow brand awareness increase engagement and drive measurable results across all digital platforms. This role requires a mix of creativity data-driven decision-making and strong understanding of online trends.
Key Responsibilities:
Strategy & Planning
- Develop and implement effective social media strategies aligned with the companys goals.
- Plan monthly content calendars campaigns and posting schedules.
- Identify new opportunities trends and emerging platforms.
Content Creation
- Create high-quality content (captions visuals short videos) tailored for each platform.
- Work closely with designers video editors and influencers to produce consistent brand messaging.
- Maintain a strong and consistent brand voice.
Community Management
- Monitor comments messages and mentions across all platforms.
- Engage with the audience to build strong community relationships.
- Respond professionally to customer inquiries and escalate issues when needed.
Analytics & Reporting
- Track analyze and interpret social media performance metrics.
- Provide weekly/monthly reports with insights and recommendations.
- Optimize posting times content types and strategies based on data.
Campaign Management
- Plan and manage paid social campaigns (Facebook Ads TikTok Ads Instagram Ads).
- Collaborate with marketing and sales teams to align campaigns with business objectives.
- Manage influencer partnerships and collaborations.
Brand Development
- Ensure all content aligns with brand guidelines and identity.
- Maintain consistent messaging across all digital channels.
- Suggest new creative ideas for brand growth.
Required Skills & Qualifications
- Proven experience as a Social Media Manager or similar role.
- Strong understanding of social platforms: Facebook Instagram TikTok YouTube X LinkedIn.
- Excellent communication writing and storytelling skills.
- Ability to analyze data and make insights-based decisions.
- Experience with social media tools (Meta Business Suite Hootsuite Buffer Canva CapCut etc.)
- Creative mindset with attention to detail.
- Ability to work in fast-paced environments and manage multiple tasks.
Preferred Qualifications
- Experience with paid advertising (Meta Ads TikTok Ads).
- Basic graphic design and video editing skills.
- Knowledge of SEO and content marketing principles.
What We Offer (Optional Section)
- Competitive salary
- Growth opportunities
- Flexible working hours
- Creative supportive team environment
Key Skills
- Marketing
- Google Analytics
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- Content Development
- SEO
- Adobe Photoshop
- Social Media Management
- Copywriting
- Content Management
